# #bf694a

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bf694a`
- RGB: rgb(191, 105, 74)
- HSL: hsl(16, 48%, 52%)
- OKLCH: oklch(0.613 0.119 40.3)
- Relative luminance: 0.2167
- Nearest named color: Barbecue (#c26157, Δ 2.915) — https://brandsweets.com/colors/barbecue
- Moods: warm
- Page: https://brandsweets.com/colors/bf694a

## Tints & shades

- Tints (toward white): #c6795d, #cb856c, #d2957f, #d7a18e, #deb1a1, #e4c1b4, #eacdc3, #f0ddd5, #f6e9e5, #fcf9f7
- Shades (toward black): #b15d3e, #9f5338, #8f4b32, #7d412c, #6a3725, #572e1e, #442418, #351c13, #22120c, #0f0805

## Harmonies

- Complementary: #4aa0bf
- Analogous: #bf4a65, #bfa44a
- Triadic: #4abf69, #694abf
- Split-complementary: #4abfa4, #4a65bf
- Tetradic: #65bf4a, #4aa0bf, #a44abf

## Colors that go with #bf694a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #bf694a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bf694a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Puma (https://brandsweets.com/colors/brands/puma-com), IHG (https://brandsweets.com/colors/brands/ihg-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #bf694a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Substack (https://brandsweets.com/colors/brands/substack-com), FedEx (https://brandsweets.com/colors/brands/fedex-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #bf694a in 6 real palettes, including Trailhead and Maple, as the accent. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Rolex's brand system and Glossier's brand system put Blue beside #bf694a, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Brown** #a52a2a [pool] — 4 real palettes, including Garnet and Woodsmoke put Brown beside #bf694a, as the lead colour. Seen in: Garnet (https://brandsweets.com/palettes/warm#garnet), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/brown
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Bramble and BrandSweets's brand system put Champagne beside #bf694a, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #bf694a in 4 real palettes, including Redfin's brand system and Snyk's brand system, as the lead colour. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.94:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b15d3e (4.66:1); AA: background → #171717 (4.55:1); AAA: text → #884730 (7.02:1)
- On black (#000000): 5.33:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cb856c (7.11:1)

## Curated palettes containing it

- **Wellness** (warm, muted, friendly) — #5f8460, #a8896a, #c6633f, #fbf7f2, #2a2320 — Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands. — tool: https://brandsweets.com/palettes/new/5f8460-a8896a-c6633f-fbf7f2-2a2320 — collection: https://brandsweets.com/palettes/warm
- **Bakery** (warm, muted, elegant) — #8c4a2f, #c19a6b, #c26a3a, #fbf3e6, #3b2a1a — Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial. — tool: https://brandsweets.com/palettes/new/8c4a2f-c19a6b-c26a3a-fbf3e6-3b2a1a — collection: https://brandsweets.com/palettes/warm

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bf694a-c4ab9c-62cbb4-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bf694a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.