# #bf5a7d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bf5a7d`
- RGB: rgb(191, 90, 125)
- HSL: hsl(339, 44%, 55%)
- OKLCH: oklch(0.601 0.135 0.1)
- Relative luminance: 0.1987
- Nearest named color: Rose Gold (#b76e79, Δ 4.984) — https://brandsweets.com/colors/rose-gold
- Moods: warm
- Page: https://brandsweets.com/colors/bf5a7d

## Tints & shades

- Tints (toward white): #c46889, #cc7b97, #d189a3, #d798ae, #deabbd, #e4b9c8, #eac8d4, #efd7df, #f6e9ee, #fcf8f9
- Shades (toward black): #b8476f, #a54064, #933959, #81324d, #6e2b42, #582235, #461b2a, #33141f, #210d14, #0f0609

## Harmonies

- Complementary: #5abf9b
- Analogous: #bf5ab0, #bf695a
- Triadic: #7dbf5a, #5a7dbf
- Split-complementary: #5abf69, #5ab0bf
- Tetradic: #b0bf5a, #5abf9b, #695abf

## Colors that go with #bf5a7d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #bf5a7d in 5 real palettes, including Google's brand system and Ember, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember), Maple (https://brandsweets.com/palettes/warm#maple), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #bf5a7d: 4 real palettes, including Clean Beauty and Diner, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Diner (https://brandsweets.com/palettes/vivid#diner), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bf5a7d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bf5a7d: 8 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Etsy (https://brandsweets.com/colors/brands/etsy-com), Costco (https://brandsweets.com/colors/brands/costco-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #bf5a7d in 4 real palettes, including Tequila Sunrise and Tabloid, as the accent. Seen in: Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Garnet (https://brandsweets.com/palettes/warm#garnet), Lay's (https://brandsweets.com/colors/brands/lays-com). — https://brandsweets.com/colors/gold
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bf5a7d in 6 real palettes, including Zed's brand system and Ubisoft's brand system, as the supporting colour. Seen in: Zed (https://brandsweets.com/colors/brands/zed-dev), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #bf5a7d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/seagreen
- **Taupe** #483c32 [pool] — Taupe is paired with #bf5a7d in 16 real palettes, including Dunkin''s brand system and Zed's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bc5277 (4.55:1); AA: background → #0f0f0f (4.54:1); AAA: text → #933959 (7.07:1)
- On black (#000000): 4.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cd7e9a (7.05:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bf5a7d-c49ca5-62cb74-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bf5a7d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.