# #bf4f74

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bf4f74`
- RGB: rgb(191, 79, 116)
- HSL: hsl(340, 47%, 53%)
- OKLCH: oklch(0.583 0.148 2.2)
- Relative luminance: 0.1793
- Nearest named color: Autumn Fire (#c44e4f, Δ 5.324) — https://brandsweets.com/colors/autumn-fire
- Moods: warm
- Page: https://brandsweets.com/colors/bf4f74

## Tints & shades

- Tints (toward white): #c66283, #cc718f, #d2839e, #d892a9, #dfa5b8, #e4b4c4, #ebc7d3, #f0d6df, #f7e9ed, #fcf8f9
- Shades (toward black): #b44167, #a13a5c, #8e3352, #7c2d47, #6d273e, #5a2034, #471a29, #34131e, #220c13, #0f0509

## Harmonies

- Complementary: #4fbf9a
- Analogous: #bf4fad, #bf624f
- Triadic: #74bf4f, #4f74bf
- Split-complementary: #4fbf62, #4fadbf
- Tetradic: #adbf4f, #4fbf9a, #624fbf

## Colors that go with #bf4f74

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #bf4f74 in 5 real palettes, including Maple and Ember, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bf4f74: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bf4f74: 11 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Costco (https://brandsweets.com/colors/brands/costco-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #bf4f74 in 4 real palettes, including Tabloid and Tequila Sunrise, as the accent. Seen in: Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Lay's (https://brandsweets.com/colors/brands/lays-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/gold
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Casper Sleep's brand system and MLB's brand system put Midnight Blue beside #bf4f74, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Sunset Boulevard and Tequila Sunrise put Orange beside #bf4f74, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bf4f74 in 10 real palettes, including Chase's brand system and Ubisoft's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #bf4f74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.58:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #963656 (7.1:1)
- On black (#000000): 4.59:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d07c98 (7.02:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bf4f74-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bf4f74" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.