# #bf25d0

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bf25d0`
- RGB: rgb(191, 37, 208)
- HSL: hsl(294, 70%, 48%)
- OKLCH: oklch(0.588 0.255 323.4)
- Relative luminance: 0.1695
- Nearest named color: Awkward Purple (#d208cc, Δ 3.84) — https://brandsweets.com/colors/awkward-purple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/bf25d0

## Tints & shades

- Tints (toward white): #ca33db, #d049df, #d55fe3, #db74e7, #e18aea, #e6a0ee, #ecb5f2, #f2cbf6, #f7e1fa, #fdf6fd
- Shades (toward black): #af22bf, #9b1ea9, #8b1b98, #771782, #671471, #58115f, #440d4a, #340a38, #200623, #100311

## Harmonies

- Complementary: #36d025
- Analogous: #6925d0, #d0258c
- Triadic: #d0bf25, #25d0bf
- Split-complementary: #8cd025, #25d069
- Tetradic: #d06925, #36d025, #258cd0

## Colors that go with #bf25d0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #bf25d0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #bf25d0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bf25d0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bf25d0: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #bf25d0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Medium Slate Blue** #7b68ee [harmony, pool: analogous] — Medium Slate Blue is #bf25d0's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #bf25d0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Medium Violet Red** #c71585 [harmony: analogous] — Medium Violet Red is #bf25d0's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumvioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #931ca0 (7.21:1)
- On black (#000000): 4.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c325d4 (4.54:1); AA: background → #fafafa (4.58:1); AAA: text → #d96ce5 (7.23:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bf25d0-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bf25d0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.