# #befd91

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#befd91`
- RGB: rgb(190, 253, 145)
- HSL: hsl(95, 96%, 78%)
- OKLCH: oklch(0.928 0.152 133.3)
- Relative luminance: 0.8324
- Nearest named color: Celery Mousse (#c1fd95, Δ 0.609) — https://brandsweets.com/colors/celery-mousse
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/befd91

## Tints & shades

- Tints (toward white): #c4fd9b, #cafda5, #d0fdaf, #d6feb9, #dcfec3, #e1fecd, #e7fed7, #edfee1, #f3ffeb, #f9fff5
- Shades (toward black): #a9fc6e, #92fb46, #7dfb23, #67f005, #58cd04, #49aa03, #388203, #295f02, #183701, #091400

## Harmonies

- Complementary: #d091fd
- Analogous: #f4fd91, #91fd9a
- Triadic: #91befd, #fd91be
- Split-complementary: #9a91fd, #fd91f4
- Tetradic: #91f4fd, #d091fd, #fd9a91

## Colors that go with #befd91

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony, pool: complementary] — Violet sits directly opposite #befd91 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Blue** #0000ff [pool] — 4 real palettes, including Robinhood's brand system and Snapchat's brand system put Blue beside #befd91, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #befd91 in 4 real palettes, including Wise's brand system and Lay's's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #befd91 in 4 real palettes, including Lay's's brand system and Paddle's brand system, as the lead colour. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/gold
- **Red** #ff0000 [pool] — Red is paired with #befd91 in 4 real palettes, including Wise's brand system and Heineken's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #befd91 in 10 real palettes, including Macaron and Crayon Box, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com). — https://brandsweets.com/colors/taupe
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #befd91: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #befd91 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.19:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3a8703 (4.52:1); AA: background → #696969 (4.61:1); AAA: text → #2b6402 (7.18:1); AAA: background → #4d4d4d (7.1:1)
- On black (#000000): 17.65:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/befd91-aabea2-5d4edf-1f2d20-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#befd91" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.