# #bef49a

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bef49a`
- RGB: rgb(190, 244, 154)
- HSL: hsl(96, 80%, 78%)
- OKLCH: oklch(0.909 0.13 133.6)
- Relative luminance: 0.7798
- Nearest named color: Celery Mousse (#c1fd95, Δ 2.696) — https://brandsweets.com/colors/celery-mousse
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/bef49a

## Tints & shades

- Tints (toward white): #c4f5a3, #caf6ac, #d0f7b6, #d6f8bf, #dcf9c8, #e1fad1, #e7fbda, #edfce3, #f3fded, #f9fef6
- Shades (toward black): #a9f07a, #92ec55, #7de935, #67dc18, #58bc15, #499c11, #38770d, #29570a, #183206, #091202

## Harmonies

- Complementary: #d09af4
- Analogous: #ebf49a, #9af4a3
- Triadic: #9abef4, #f49abe
- Split-complementary: #a39af4, #f49aeb
- Tetradic: #9aebf4, #d09af4, #f4a39a

## Colors that go with #bef49a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bef49a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #bef49a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Robinhood's brand system put Blue beside #bef49a, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #bef49a in 6 real palettes, including Wise's brand system and Lay's's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner), Ferrari (https://brandsweets.com/colors/brands/ferrari-com). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #bef49a in 5 real palettes, including Lay's's brand system and Star Wars's brand system, as the lead colour. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/gold
- **Red** #ff0000 [pool] — Red is paired with #bef49a in 6 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Heineken (https://brandsweets.com/colors/brands/heineken-com). — https://brandsweets.com/colors/red
- **Sky Blue** #87ceeb [harmony, pool: triadic] — Sky Blue completes a triad with #bef49a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Still Water (https://brandsweets.com/palettes/cool#still-water), Oatly (https://brandsweets.com/colors/brands/oatly-com). — https://brandsweets.com/colors/skyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bef49a in 13 real palettes, including Macaron and Mint Chip, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), American Eagle (https://brandsweets.com/colors/brands/ae-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.27:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3e850f (4.6:1); AA: background → #666666 (4.54:1); AAA: text → #2f650b (7.03:1); AAA: background → #4a4a4a (7:1)
- On black (#000000): 16.6:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bef49a-aabea2-5f4edf-1f2d20-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bef49a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
