# #beb797

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#beb797`
- RGB: rgb(190, 183, 151)
- HSL: hsl(49, 23%, 67%)
- OKLCH: oklch(0.777 0.044 97.1)
- Relative luminance: 0.4705
- Nearest named color: Ash (#bebaa7, Δ 2.05) — https://brandsweets.com/colors/ash
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/beb797

## Tints & shades

- Tints (toward white): #c4bea1, #cac4aa, #d0cbb4, #d6d1bd, #dedaca, #e4e1d3, #e9e7dc, #efeee6, #f5f4ef, #fbfbf9
- Shades (toward black): #b2aa85, #a59b6f, #978c5e, #847b52, #716947, #5b5539, #48432d, #353221, #1f1d14, #0d0c08

## Harmonies

- Complementary: #979fbe
- Analogous: #bea497, #b2be97
- Triadic: #97beb7, #b797be
- Split-complementary: #97b2be, #a497be
- Tetradic: #97bea4, #979fbe, #be97b2

## Colors that go with #beb797

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #beb797: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Canopy (https://brandsweets.com/palettes/cool#canopy), Disney (https://brandsweets.com/colors/brands/disney-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #beb797 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #beb797: 4 real palettes, including Clean Beauty and Estate, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Estate (https://brandsweets.com/palettes/luxury#estate), Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Bramble and Midnight Luxe put Champagne beside #beb797, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #beb797: 5 real palettes, including Desert Road and Clean Beauty, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bramble (https://brandsweets.com/palettes/muted#bramble), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #beb797 in 5 real palettes, including Cartier's brand system and Casper Sleep's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #beb797 in 5 real palettes, including Olive Grove and Undergrowth, as the lead colour. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #beb797: 4 real palettes, including Guinness's brand system and Open House, as the accent. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Open House (https://brandsweets.com/palettes/clean#open-house), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.02:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7d754f (4.64:1); AA: background → #474747 (4.61:1); AAA: text → #5e583b (7.16:1); AAA: background → #2b2b2b (7.02:1)
- On black (#000000): 10.41:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/beb797-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#beb797" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.