# #be9dd7

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#be9dd7`
- RGB: rgb(190, 157, 215)
- HSL: hsl(274, 42%, 73%)
- OKLCH: oklch(0.746 0.089 310.1)
- Relative luminance: 0.3997
- Nearest named color: Enchanted Lavender (#bfa3d9, Δ 1.521) — https://brandsweets.com/colors/enchanted-lavender
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/be9dd7

## Tints & shades

- Tints (toward white): #c5a8dc, #caafde, #d1bae3, #d6c1e6, #ddccea, #e2d4ed, #e9def2, #eee6f5, #f5f1f9, #faf8fc
- Shades (toward black): #ad84cd, #9c6bc2, #8b51b8, #7943a3, #693a8d, #562f74, #43255b, #301b41, #1e1028, #0b060e

## Harmonies

- Complementary: #b6d79d
- Analogous: #a19dd7, #d79dd3
- Triadic: #d7be9d, #9dd7be
- Split-complementary: #d3d79d, #9dd7a1
- Tetradic: #d7a19d, #b6d79d, #9dd3d7

## Colors that go with #be9dd7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #be9dd7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #be9dd7 in 4 real palettes, including Ahrefs's brand system and Gumroad's brand system, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Crimson** #dc143c [pool] — Crimson is paired with #be9dd7 in 4 real palettes, including JBL's brand system and Casper Sleep's brand system, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #be9dd7: 4 real palettes, including Max's brand system and Calm's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calm (https://brandsweets.com/colors/brands/calm-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #be9dd7: 4 real palettes, including Open House and Dusk, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #be9dd7, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), First Snow (https://brandsweets.com/palettes/cool#first-snow), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #be9dd7: 5 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/powderblue
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #be9dd7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.34:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #935cbc (4.67:1); AA: background → #3d3d3d (4.65:1); AAA: text → #74409c (7.1:1); AAA: background → #1f1f1f (7.06:1)
- On black (#000000): 8.99:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/be9dd7-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#be9dd7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
