# #be7437

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#be7437`
- RGB: rgb(190, 116, 55)
- HSL: hsl(27, 55%, 48%)
- OKLCH: oklch(0.628 0.12 57.4)
- Relative luminance: 0.2371
- Nearest named color: Copper (#b87333, Δ 1.2) — https://brandsweets.com/colors/copper
- Moods: warm
- Page: https://brandsweets.com/colors/be7437

## Tints & shades

- Tints (toward white): #c98145, #cf8e59, #d59b6d, #daa981, #e0b694, #e6c4a8, #ebd1bc, #f1dfd0, #f7ece3, #fdfaf7
- Shades (toward black): #ae6a32, #9a5e2d, #8a5428, #774822, #673f1e, #573519, #432914, #331f0f, #201309, #100a05

## Harmonies

- Complementary: #3781be
- Analogous: #be373e, #beb737
- Triadic: #37be74, #7437be
- Split-complementary: #37beb7, #373ebe
- Tetradic: #3ebe37, #3781be, #b737be

## Colors that go with #be7437

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #be7437: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #be7437: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Harbour (https://brandsweets.com/palettes/cool#harbour), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Orange Red** #ff4500 [harmony, pool: analogous] — Orange Red is #be7437's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Replit (https://brandsweets.com/colors/brands/replit), Todoist (https://brandsweets.com/colors/brands/todoist-com), Substack (https://brandsweets.com/colors/brands/substack-com), Reddit (https://brandsweets.com/colors/brands/reddit-com). — https://brandsweets.com/colors/orangered
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #be7437 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), FedEx (https://brandsweets.com/colors/brands/fedex-com), Substack (https://brandsweets.com/colors/brands/substack-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #be7437 in 4 real palettes, including Maple and Ember, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Coffee Bar and Bramble put Champagne beside #be7437, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #be7437 in 6 real palettes, including Cider and Clay & Linen, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #be7437: 8 real palettes, including Dusk and Dyson's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Dyson (https://brandsweets.com/colors/brands/dyson-com), Guinness (https://brandsweets.com/colors/brands/guinness-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.66:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a66530 (4.64:1); AA: background → #1f1f1f (4.51:1); AAA: text → #7e4d25 (7.06:1)
- On black (#000000): 5.74:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cb864d (7.06:1)

## Brands using this color

- **Railway** — accent #c67839 (Δ 1.823) — https://brandsweets.com/colors/brands/railway-app

## Curated palettes containing it

- **Desert Road** (earthy, warm, muted, elegant) — #c2703d, #c9b28b, #3e5f5c, #fbf6ee, #2b211a — Sandstone and sand with a deep teal — the one cool note makes the warm colours look intentional rather than beige. — tool: https://brandsweets.com/palettes/new/c2703d-c9b28b-3e5f5c-fbf6ee-2b211a — collection: https://brandsweets.com/palettes/earthy
- **Riverbed** (earthy, muted, cool) — #5f7a6b, #a89f91, #b7742f, #f4f3ef, #22281f — Wet-stone green and pebble grey with a copper accent — an earth palette that leans cool, for outdoor and wellness. — tool: https://brandsweets.com/palettes/new/5f7a6b-a89f91-b7742f-f4f3ef-22281f — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/be7437-c4b39c-62cbc7-2d2c1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#be7437" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
