# #be379c

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#be379c`
- RGB: rgb(190, 55, 156)
- HSL: hsl(315, 55%, 48%)
- OKLCH: oklch(0.57 0.2 339.8)
- Relative luminance: 0.1608
- Nearest named color: Fandango (#b53389, Δ 3.354) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/be379c

## Tints & shades

- Tints (toward white): #c945a8, #cf59b1, #d56dbb, #da81c4, #e094cd, #e6a8d6, #ebbce0, #f1d0e9, #f7e3f2, #fdf7fb
- Shades (toward black): #ae328f, #9a2d7f, #8a2872, #772262, #671e55, #571948, #431437, #330f2a, #20091a, #10050d

## Harmonies

- Complementary: #37be59
- Analogous: #9c37be, #be3759
- Triadic: #9cbe37, #379cbe
- Split-complementary: #59be37, #37be9c
- Tetradic: #be9c37, #37be59, #3759be

## Colors that go with #be379c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #be379c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #be379c: 4 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #be379c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #be379c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #be379c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #be379c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #be379c, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #be379c in two real palettes: Ubisoft's brand system and Chase's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #962c7c (7.12:1)
- On black (#000000): 4.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c639a3 (4.52:1); AA: background → #f5f5f5 (4.57:1); AAA: text → #d775be (7.18:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/be379c-c19fb4-7bcb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#be379c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.