# #be35fd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#be35fd`
- RGB: rgb(190, 53, 253)
- HSL: hsl(281, 98%, 60%)
- OKLCH: oklch(0.627 0.277 311.9)
- Relative luminance: 0.2059
- Nearest named color: Magento (#bf3cff, Δ 0.922) — https://brandsweets.com/colors/magento
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/be35fd

## Tints & shades

- Tints (toward white): #c449fd, #cb5dfd, #d06dfe, #d681fe, #dd95fe, #e3a9fe, #eabdfe, #efcdfe, #f5e1ff, #fcf5ff
- Shades (toward black): #b417fd, #aa02f7, #9502d9, #8402c0, #6f02a2, #5a0183, #49016a, #34014c, #230132, #0e0014

## Harmonies

- Complementary: #74fd35
- Analogous: #5a35fd, #fd35d8
- Triadic: #fdbe35, #35fdbe
- Split-complementary: #d8fd35, #35fd5a
- Tetradic: #fd5a35, #74fd35, #35d8fd

## Colors that go with #be35fd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #be35fd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #be35fd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #be35fd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #be35fd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Medium Slate Blue** #7b68ee [harmony, pool: analogous] — Medium Slate Blue is #be35fd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #be35fd in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #be35fd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #be35fd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.1:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b721fd (4.52:1); AA: background → #121212 (4.56:1); AAA: text → #8b02ca (7.1:1)
- On black (#000000): 5.12:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ce68fd (7.02:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/be35fd-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#be35fd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.