# #be0cca

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#be0cca`
- RGB: rgb(190, 12, 202)
- HSL: hsl(296, 89%, 42%)
- OKLCH: oklch(0.573 0.263 325)
- Relative luminance: 0.1547
- Nearest named color: Explosive Purple (#cc11bb, Δ 3.95) — https://brandsweets.com/colors/explosive-purple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/be0cca

## Tints & shades

- Tints (toward white): #d90de7, #e41cf2, #e739f3, #ea51f5, #ee6ef7, #f18bf8, #f4a3fa, #f7c0fb, #fad8fd, #fef5fe
- Shades (toward black): #ac0bb7, #9a0aa4, #8c0995, #7a0882, #68066f, #56055c, #440448, #36033a, #240227, #120113

## Harmonies

- Complementary: #18ca0c
- Analogous: #5e0cca, #ca0c78
- Triadic: #cabe0c, #0ccabe
- Split-complementary: #78ca0c, #0cca5e
- Tetradic: #ca5e0c, #18ca0c, #0c78ca

## Colors that go with #be0cca

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #be0cca on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #be0cca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #be0cca: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #be0cca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Denim** #1560bd [pool] — Designers have shipped Denim with #be0cca: two real palettes: Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Medium Violet Red** #c71585 [harmony: analogous] — Medium Violet Red is #be0cca's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumvioletred
- **Crimson** #dc143c [pool] — Crimson is paired with #be0cca in The Ordinary's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Indigo** #4b0082 [pool] — Indigo shows up next to #be0cca in Taco Bell's brand system, as the lead colour. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/indigo

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.13:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9a0aa4 (7.11:1)
- On black (#000000): 4.09:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cb0dd9 (4.6:1); AA: background → #f0f0f0 (4.5:1); AAA: text → #eb56f5 (7.18:1)

## Brands using this color

- **Hasbro** — accent #b822c3 (Δ 1.891) — https://brandsweets.com/colors/brands/hasbro-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/be0cca-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#be0cca" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.