# #bdfb37

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdfb37`
- RGB: rgb(189, 251, 55)
- HSL: hsl(79, 96%, 60%)
- OKLCH: oklch(0.914 0.218 126.4)
- Relative luminance: 0.8009
- Nearest named color: Chartreuse (#c1f80a, Δ 1.204) — https://brandsweets.com/colors/chartreuse-2
- Moods: vivid
- Page: https://brandsweets.com/colors/bdfb37

## Tints & shades

- Tints (toward white): #c4fb4b, #cafc5f, #cffc6e, #d6fc82, #dcfd96, #e3fdaa, #eafebe, #eefecd, #f5fee1, #fcfff5
- Shades (toward black): #b3fa19, #a9f505, #94d704, #83be04, #6ea003, #5a8203, #486902, #344b02, #223201, #0e1400

## Harmonies

- Complementary: #7537fb
- Analogous: #fbd737, #5bfb37
- Triadic: #37bdfb, #fb37bd
- Split-complementary: #375bfb, #d737fb
- Tetradic: #37fbd7, #7537fb, #fb375b

## Colors that go with #bdfb37

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [pool] — Crimson is paired with #bdfb37 in 4 real palettes, including Wise's brand system and Ferrari's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Red** #ff0000 [pool] — Red is paired with #bdfb37 in 5 real palettes, including Wise's brand system and Heineken's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com). — https://brandsweets.com/colors/red
- **Plum** #dda0dd [harmony: complementary] — Plum sits directly opposite #bdfb37 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/plum
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #bdfb37: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdfb37: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bdfb37: 3 real palettes, including Ikea's brand system and FIFA's brand system, as the accent. Seen in: Ikea (https://brandsweets.com/colors/brands/ikea-com), FIFA (https://brandsweets.com/colors/brands/fifa-com), LEGO (https://brandsweets.com/colors/brands/lego-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #bdfb37: 3 real palettes, including JetBrains's brand system and Star Wars's brand system, as the supporting colour. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Miro (https://brandsweets.com/colors/brands/miro-com). — https://brandsweets.com/colors/dodgerblue
- **Gold** #ffd700 [pool] — Gold shows up next to #bdfb37 in 3 real palettes, including Ikea's brand system and Lay's's brand system, as the supporting colour. Seen in: Ikea (https://brandsweets.com/colors/brands/ikea-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5a8203 (4.54:1); AA: background → #666666 (4.65:1); AAA: text → #425f02 (7.32:1); AAA: background → #4a4a4a (7.18:1)
- On black (#000000): 17.02:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Robinhood** — primary #ccfc04 (Δ 1.961) — https://brandsweets.com/colors/brands/robinhood-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdfb37-b2bea2-4e66df-232d1f-f1f0e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdfb37" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.