# #bdf891

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdf891`
- RGB: rgb(189, 248, 145)
- HSL: hsl(94, 88%, 77%)
- OKLCH: oklch(0.916 0.145 132.9)
- Relative luminance: 0.8
- Nearest named color: Celery Mousse (#c1fd95, Δ 1.423) — https://brandsweets.com/colors/celery-mousse
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/bdf891

## Tints & shades

- Tints (toward white): #c3f99a, #c9f9a4, #cffaae, #d4fab7, #ddfbc5, #e3fccf, #e8fdd9, #eefde2, #f4feec, #f9fef5
- Shades (toward black): #aaf66f, #93f349, #7ff127, #6ce60f, #5cc50d, #4a9e0a, #3b7d08, #2b5b06, #193503, #091301

## Harmonies

- Complementary: #cb91f8
- Analogous: #f1f891, #91f898
- Triadic: #91bdf8, #f891bd
- Split-complementary: #9891f8, #f891f1
- Tetradic: #91f1f8, #cb91f8, #f89891

## Colors that go with #bdf891

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #bdf891 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 4 real palettes, including Robinhood's brand system and Bumble's brand system put Blue beside #bdf891, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdf891: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #bdf891 in 5 real palettes, including Wise's brand system and Lay's's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #bdf891 in 5 real palettes, including Lay's's brand system and Star Wars's brand system, as the lead colour. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/gold
- **Red** #ff0000 [pool] — Red is paired with #bdf891 in 5 real palettes, including Wise's brand system and Heineken's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #bdf891 in 11 real palettes, including Macaron and Crayon Box, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), American Eagle (https://brandsweets.com/colors/brands/ae-com), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — 4 real palettes, including Crayon Box and Fresh Juice put Tomato beside #bdf891, as the lead colour. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Lido (https://brandsweets.com/palettes/vivid#lido), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.24:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3f8609 (4.54:1); AA: background → #666666 (4.65:1); AAA: text → #2f6506 (7.04:1); AAA: background → #4a4a4a (7.17:1)
- On black (#000000): 17:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdf891-abbea2-5a4edf-1f2d1f-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdf891" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
