# #bdf278

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdf278`
- RGB: rgb(189, 242, 120)
- HSL: hsl(86, 82%, 71%)
- OKLCH: oklch(0.899 0.161 128.6)
- Relative luminance: 0.7568
- Nearest named color: Cucumber Milk (#c2f177, Δ 0.591) — https://brandsweets.com/colors/cucumber-milk
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/bdf278

## Tints & shades

- Tints (toward white): #c4f386, #c8f490, #cff59e, #d6f7ab, #ddf8b9, #e1f9c3, #e8fad1, #effcdf, #f4fde8, #fafef6
- Shades (toward black): #adee58, #a0ec3c, #90e91c, #7ccc14, #6bb011, #58900e, #446f0b, #304f08, #1f3305, #0b1302

## Harmonies

- Complementary: #ad78f2
- Analogous: #f2ea78, #80f278
- Triadic: #78bdf2, #f278bd
- Split-complementary: #7880f2, #ea78f2
- Tetradic: #78f2ea, #ad78f2, #f27880

## Colors that go with #bdf278

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #bdf278 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 4 real palettes, including Robinhood's brand system and Bumble's brand system put Blue beside #bdf278, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdf278: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #bdf278 in 7 real palettes, including Wise's brand system and Lay's's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #bdf278 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Gold** #ffd700 [pool] — Gold shows up next to #bdf278 in 4 real palettes, including Lay's's brand system and Star Wars's brand system, as the lead colour. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Ikea (https://brandsweets.com/colors/brands/ikea-com). — https://brandsweets.com/colors/gold
- **Red** #ff0000 [pool] — Red is paired with #bdf278 in 5 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Heineken (https://brandsweets.com/colors/brands/heineken-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #bdf278 in 11 real palettes, including Crayon Box and Macaron, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Macaron (https://brandsweets.com/palettes/light#macaron), Meadow (https://brandsweets.com/palettes/light#meadow), American Eagle (https://brandsweets.com/colors/brands/ae-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.3:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #4f820d (4.63:1); AA: background → #636363 (4.62:1); AAA: text → #3b610a (7.24:1); AAA: background → #474747 (7.14:1)
- On black (#000000): 16.14:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdf278-afbea2-4e56df-212d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdf278" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.