# #bdf20d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdf20d`
- RGB: rgb(189, 242, 13)
- HSL: hsl(74, 90%, 50%)
- OKLCH: oklch(0.892 0.22 124.2)
- Relative luminance: 0.7435
- Nearest named color: Chartreuse (#c1f80a, Δ 1.689) — https://brandsweets.com/colors/chartreuse-2
- Moods: vivid
- Page: https://brandsweets.com/colors/bdf20d

## Tints & shades

- Tints (toward white): #c3f425, #caf53d, #cff651, #d6f769, #ddf881, #e3fa99, #eafbb1, #effcc5, #f6fddd, #fcfef5
- Shades (toward black): #aada0b, #9bc70a, #88ae09, #799b08, #668307, #536b06, #445705, #313f03, #222c02, #0f1301

## Harmonies

- Complementary: #420df2
- Analogous: #f2b50d, #4af20d
- Triadic: #0dbdf2, #f20dbd
- Split-complementary: #0d4af2, #b50df2
- Tetradic: #0df2b5, #420df2, #f20d4a

## Colors that go with #bdf20d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 5 real palettes, including Robinhood's brand system and Snapchat's brand system put Blue beside #bdf20d, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Binance (https://brandsweets.com/colors/brands/binance-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #bdf20d in 4 real palettes, including Wise's brand system and Ferrari's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Red** #ff0000 [pool] — Red is paired with #bdf20d in 5 real palettes, including Wise's brand system and Heineken's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com). — https://brandsweets.com/colors/red
- **Plum** #dda0dd [harmony: complementary] — Plum sits directly opposite #bdf20d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/plum
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #bdf20d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdf20d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Pink** #ff1493 [pool] — 3 real palettes, including Arcade and JetBrains's brand system put Deep Pink beside #bdf20d, as the lead colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/deeppink
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bdf20d: 3 real palettes, including Ikea's brand system and LEGO's brand system, as the accent. Seen in: Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.32:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #627e07 (4.66:1); AA: background → #636363 (4.54:1); AAA: text → #485c05 (7.48:1); AAA: background → #474747 (7.02:1)
- On black (#000000): 15.87:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdf20d-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdf20d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.