# #bdd40c

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdd40c`
- RGB: rgb(189, 212, 12)
- HSL: hsl(67, 89%, 44%)
- OKLCH: oklch(0.824 0.189 117.4)
- Relative luminance: 0.5793
- Nearest named color: Badass Grass (#b4da55, Δ 3.26) — https://brandsweets.com/colors/badass-grass
- Moods: vivid
- Page: https://brandsweets.com/colors/bdd40c

## Tints & shades

- Tints (toward white): #d2ec0e, #dbf226, #dff43e, #e3f55b, #e8f773, #ecf88b, #f0faa8, #f4fbc0, #f9fddd, #fdfef5
- Shades (toward black): #acc10b, #9aae0a, #899a09, #788708, #677407, #566006, #454d04, #333a03, #222702, #111301

## Harmonies

- Complementary: #240cd4
- Analogous: #d4880c, #59d40c
- Triadic: #0cbdd4, #d40cbd
- Split-complementary: #0c59d4, #880cd4
- Tetradic: #0cd488, #240cd4, #d40c59

## Colors that go with #bdd40c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdd40c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Disney (https://brandsweets.com/colors/brands/disney-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #bdd40c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #bdd40c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/deepskyblue
- **Blue** #0000ff [pool] — 4 real palettes, including Binance's brand system and Robinhood's brand system put Blue beside #bdd40c, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Bumble (https://brandsweets.com/colors/brands/bumble-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #bdd40c in 7 real palettes, including Wise's brand system and Tabloid, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bdd40c: 7 real palettes, including Wikipedia's brand system and Ikea's brand system, as the supporting colour. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), Walmart (https://brandsweets.com/colors/brands/walmart-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #bdd40c: 4 real palettes, including Miro's brand system and Star Wars's brand system, as the accent. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #bdd40c in 4 real palettes, including Google's brand system and Streetwear, as the supporting colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Streetwear (https://brandsweets.com/palettes/bold#streetwear), Electric Lime (https://brandsweets.com/palettes/vivid#electric-lime), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.67:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #707d07 (4.54:1); AA: background → #545454 (4.54:1); AAA: text → #525c05 (7.26:1); AAA: background → #383838 (7.03:1)
- On black (#000000): 12.59:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdd40c-b8bea2-4e83df-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdd40c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.