# #bdd043

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdd043`
- RGB: rgb(189, 208, 67)
- HSL: hsl(68, 60%, 54%)
- OKLCH: oklch(0.817 0.163 116.8)
- Relative luminance: 0.5634
- Nearest named color: Badass Grass (#b4da55, Δ 2.597) — https://brandsweets.com/colors/badass-grass
- Moods: vivid
- Page: https://brandsweets.com/colors/bdd043

## Tints & shades

- Tints (toward white): #c3d454, #cad968, #d0dd78, #d7e28d, #dde79d, #e2ebad, #eaf0c2, #eff4d2, #f6f9e7, #fcfdf7
- Shades (toward black): #b4c832, #a2b42d, #8f9f28, #7d8b23, #6a761e, #586218, #464e13, #33390e, #212509, #0f1004

## Harmonies

- Complementary: #5643d0
- Analogous: #d09c43, #77d043
- Triadic: #43bdd0, #d043bd
- Split-complementary: #4377d0, #9c43d0
- Tetradic: #43d09c, #5643d0, #d04377

## Colors that go with #bdd043

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdd043: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Disney (https://brandsweets.com/colors/brands/disney-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #bdd043: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #bdd043 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Emerald Green** #50c878 [harmony, pool: analogous] — Emerald Green is #bdd043's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Peloton (https://brandsweets.com/colors/brands/peloton-com), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #bdd043 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Crimson** #dc143c [pool] — Crimson is paired with #bdd043 in 7 real palettes, including Wise's brand system and Tabloid, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Diner (https://brandsweets.com/palettes/vivid#diner), Lay's (https://brandsweets.com/colors/brands/lays-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bdd043: 8 real palettes, including Wikipedia's brand system and Walmart's brand system, as the supporting colour. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Walmart (https://brandsweets.com/colors/brands/walmart-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #bdd043: 4 real palettes, including Miro's brand system and Google's brand system, as the accent. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), Google (https://brandsweets.com/colors/brands/google-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.71:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6e7a1f (4.7:1); AA: background → #525252 (4.56:1); AAA: text → #545e17 (7.02:1); AAA: background → #363636 (7.06:1)
- On black (#000000): 12.27:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdd043-b7bea2-4e81df-252d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdd043" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
