# #bdca12

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bdca12`
- RGB: rgb(189, 202, 18)
- HSL: hsl(64, 84%, 43%)
- OKLCH: oklch(0.802 0.178 114.4)
- Relative luminance: 0.531
- Nearest named color: yellowgreen (#9acd32, Δ 4.253) — https://brandsweets.com/colors/yellowgreen
- Moods: vivid
- Page: https://brandsweets.com/colors/bdca12

## Tints & shades

- Tints (toward white): #d8e614, #dfec27, #e3ef43, #e7f15b, #ebf377, #eef58e, #f3f8ab, #f6fac2, #fafcde, #fefef6
- Shades (toward black): #acb710, #9aa40e, #89910d, #777f0b, #6a710a, #585e08, #474b07, #353805, #232603, #121302

## Harmonies

- Complementary: #1e12ca
- Analogous: #ca7a12, #61ca12
- Triadic: #12bdca, #ca12bd
- Split-complementary: #1261ca, #7a12ca
- Tetradic: #12ca7a, #1e12ca, #ca1261

## Colors that go with #bdca12

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bdca12: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #bdca12: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #bdca12 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/deepskyblue
- **Crimson** #dc143c [pool] — Crimson is paired with #bdca12 in 7 real palettes, including Wise's brand system and Tabloid, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bdca12: 9 real palettes, including Wikipedia's brand system and Walmart's brand system, as the supporting colour. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Walmart (https://brandsweets.com/colors/brands/walmart-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #bdca12: 4 real palettes, including Google's brand system and Miro's brand system, as the lead colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Miro (https://brandsweets.com/colors/brands/miro-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Star Wars (https://brandsweets.com/colors/brands/starwars-com). — https://brandsweets.com/colors/dodgerblue
- **Gold** #ffd700 [pool] — Gold shows up next to #bdca12 in 4 real palettes, including Binance's brand system and Paddle's brand system, as the lead colour. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com). — https://brandsweets.com/colors/gold
- **Red** #ff0000 [pool] — Red is paired with #bdca12 in 5 real palettes, including Wired's brand system and Wise's brand system, as the supporting colour. Seen in: Wired (https://brandsweets.com/colors/brands/wired-com), Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/red

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.81:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #737a0b (4.65:1); AA: background → #4f4f4f (4.53:1); AAA: text → #545908 (7.47:1); AAA: background → #303030 (7.3:1)
- On black (#000000): 11.62:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bdca12-b9bea2-4e8adf-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bdca12" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.