# #bda8bd

A color — warm, muted, light, editorial, elegant, minimal, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bda8bd`
- RGB: rgb(189, 168, 189)
- HSL: hsl(300, 14%, 70%)
- OKLCH: oklch(0.756 0.038 325.9)
- Relative luminance: 0.425
- Nearest named color: Lily (#c19fb3, Δ 2.339) — https://brandsweets.com/colors/lily
- Moods: warm, muted, light, editorial, elegant, minimal, clean
- Page: https://brandsweets.com/colors/bda8bd

## Tints & shades

- Tints (toward white): #c4b1c4, #cab9ca, #cfbfcf, #d5c8d5, #dcd0dc, #e2d9e2, #e9e2e9, #ede8ed, #f4f0f4, #fbf9fb
- Shades (toward black): #ae93ae, #a182a1, #916e91, #806080, #6c516c, #574257, #463546, #312531, #201820, #0c090c

## Harmonies

- Complementary: #a8bda8
- Analogous: #b3a8bd, #bda8b3
- Triadic: #bdbda8, #a8bdbd
- Split-complementary: #b3bda8, #a8bdb3
- Tetradic: #bdb3a8, #a8bda8, #a8b3bd

## Colors that go with #bda8bd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bda8bd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Sea Green** #8fbc8f [harmony, pool: complementary] — Dark Sea Green sits directly opposite #bda8bd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/darkseagreen
- **Blue** #0000ff [pool] — 5 real palettes, including Uber's brand system and Lexus's brand system put Blue beside #bda8bd, as the accent. Seen in: Uber (https://brandsweets.com/colors/brands/uber-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #bda8bd: 6 real palettes, including Clean Beauty and Riverbed, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #bda8bd in 4 real palettes, including Cartier's brand system and Casper Sleep's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bda8bd: 5 real palettes, including Open House and Dusk, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #bda8bd in 4 real palettes, including Canopy and Desert Road, as the lead colour. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Lavender Milk and First Snow put Midnight Blue beside #bda8bd, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Open House (https://brandsweets.com/palettes/clean#open-house), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.21:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8e6b8e (4.52:1); AA: background → #424242 (4.55:1); AAA: text → #694f69 (7.18:1); AAA: background → #242424 (7.02:1)
- On black (#000000): 9.5:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- minimal: https://brandsweets.com/fonts/mood/minimal
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bda8bd-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bda8bd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.