# #bd70bc

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd70bc`
- RGB: rgb(189, 112, 188)
- HSL: hsl(301, 37%, 59%)
- OKLCH: oklch(0.656 0.138 327.5)
- Relative luminance: 0.2604
- Nearest named color: Lavendless (#b86fc2, Δ 1.364) — https://brandsweets.com/colors/lavendless
- Moods: warm
- Page: https://brandsweets.com/colors/bd70bc

## Tints & shades

- Tints (toward white): #c47ec2, #ca8cc9, #d09acf, #d7a8d6, #ddb6dd, #e2c0e2, #e9cee8, #efdcef, #f5eaf5, #fcf8fc
- Shades (toward black): #b55eb4, #a84da6, #964595, #813b80, #70336f, #5b2a5a, #492249, #341834, #231023, #0e060e

## Harmonies

- Complementary: #70bd71
- Analogous: #9870bd, #bd7095
- Triadic: #bcbd70, #70bcbd
- Split-complementary: #95bd70, #70bd98
- Tetradic: #bd9870, #70bd71, #7095bd

## Colors that go with #bd70bc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #bd70bc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #bd70bc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #bd70bc: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #bd70bc in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bd70bc in two real palettes: Loom's brand system and Sephora's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Sephora (https://brandsweets.com/colors/brands/sephora-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bd70bc in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #bd70bc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #bd70bc in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.38:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #af50ad (4.59:1); AA: background → #242424 (4.59:1); AAA: text → #853d84 (7:1)
- On black (#000000): 6.21:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c47ec2 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd70bc-c19fbc-93cb62-2d1f27-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd70bc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.