# #bd70ae

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd70ae`
- RGB: rgb(189, 112, 174)
- HSL: hsl(312, 37%, 59%)
- OKLCH: oklch(0.65 0.126 334.4)
- Relative luminance: 0.2546
- Nearest named color: Fading Love (#c973a2, Δ 3.104) — https://brandsweets.com/colors/fading-love
- Moods: warm
- Page: https://brandsweets.com/colors/bd70ae

## Tints & shades

- Tints (toward white): #c47eb6, #ca8cbe, #d09ac5, #d7a8cd, #ddb6d5, #e2c0db, #e9cee3, #efdceb, #f5eaf3, #fcf8fb
- Shades (toward black): #b55ea4, #a84d96, #964586, #813b73, #703364, #5b2a51, #492241, #34182f, #23101f, #0e060c

## Harmonies

- Complementary: #70bd7f
- Analogous: #a670bd, #bd7087
- Triadic: #aebd70, #70aebd
- Split-complementary: #87bd70, #70bda6
- Tetradic: #bda670, #70bd7f, #7087bd

## Colors that go with #bd70ae

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #bd70ae on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bd70ae in 3 real palettes, including Loom's brand system and Blush, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Blush (https://brandsweets.com/palettes/light#blush), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #bd70ae: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #bd70ae: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bd70ae: two real palettes: Target : Expect More. Pay Less.'s brand system and Dusk, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #bd70ae — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #bd70ae in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — Blush puts Blush Pink beside #bd70ae, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.45:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b0549e (4.56:1); AA: background → #242424 (4.5:1); AAA: text → #853d76 (7.18:1)
- On black (#000000): 6.09:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c47eb6 (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd70ae-c19fb6-80cb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd70ae" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
