# #bd70ab

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd70ab`
- RGB: rgb(189, 112, 171)
- HSL: hsl(314, 37%, 59%)
- OKLCH: oklch(0.648 0.123 336.1)
- Relative luminance: 0.2535
- Nearest named color: Fading Love (#c973a2, Δ 2.822) — https://brandsweets.com/colors/fading-love
- Moods: warm
- Page: https://brandsweets.com/colors/bd70ab

## Tints & shades

- Tints (toward white): #c47eb3, #ca8cbb, #d09ac4, #d7a8cc, #ddb6d4, #e2c0da, #e9cee2, #efdceb, #f5eaf3, #fcf8fb
- Shades (toward black): #b55ea1, #a84d93, #964583, #813b71, #703362, #5b2a4f, #492240, #34182e, #23101f, #0e060c

## Harmonies

- Complementary: #70bd82
- Analogous: #a970bd, #bd7084
- Triadic: #abbd70, #70abbd
- Split-complementary: #84bd70, #70bda9
- Tetradic: #bda970, #70bd82, #7084bd

## Colors that go with #bd70ab

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #bd70ab on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bd70ab in 3 real palettes, including Blush and Loom's brand system, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Loom (https://brandsweets.com/colors/brands/loom-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #bd70ab: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #bd70ab: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bd70ab: two real palettes: Target : Expect More. Pay Less.'s brand system and Dusk, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #bd70ab — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #bd70ab in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — Blush puts Blush Pink beside #bd70ab, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.46:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b0549b (4.58:1); AA: background → #212121 (4.65:1); AAA: text → #853d74 (7.2:1)
- On black (#000000): 6.07:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c581b5 (7.18:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd70ab-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd70ab" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
