# #bd69c3

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd69c3`
- RGB: rgb(189, 105, 195)
- HSL: hsl(296, 43%, 59%)
- OKLCH: oklch(0.648 0.157 324.7)
- Relative luminance: 0.2486
- Nearest named color: Lavendless (#b86fc2, Δ 1.553) — https://brandsweets.com/colors/lavendless
- Moods: cool, modern
- Page: https://brandsweets.com/colors/bd69c3

## Tints & shades

- Tints (toward white): #c478c9, #ca87cf, #d195d5, #d7a4db, #ddb2e0, #e2bde5, #e9cceb, #efdbf0, #f5e9f6, #fcf8fc
- Shades (toward black): #b557bc, #a846af, #973f9d, #823687, #702f75, #5b265f, #4a1f4d, #351637, #230f24, #0e060f

## Harmonies

- Complementary: #6fc369
- Analogous: #9069c3, #c3699c
- Triadic: #c3bd69, #69c3bd
- Split-complementary: #9cc369, #69c390
- Tetradic: #c39069, #6fc369, #699cc3

## Colors that go with #bd69c3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #bd69c3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bd69c3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #bd69c3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #bd69c3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #bd69c3 in two real palettes: Obsidian's brand system and Lavender Haze, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/mediumslateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bd69c3 in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #bd69c3 in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Champagne** #f7e7ce [pool] — Midnight Luxe puts Champagne beside #bd69c3, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.52:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b14cb8 (4.57:1); AA: background → #212121 (4.58:1); AAA: text → #85378b (7.2:1)
- On black (#000000): 5.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c57ccb (7.12:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd69c3-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd69c3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.