# #bd65aa

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd65aa`
- RGB: rgb(189, 101, 170)
- HSL: hsl(313, 40%, 57%)
- OKLCH: oklch(0.631 0.141 335.8)
- Relative luminance: 0.2303
- Nearest named color: Lavendless (#b86fc2, Δ 3.832) — https://brandsweets.com/colors/lavendless
- Moods: warm
- Page: https://brandsweets.com/colors/bd65aa

## Tints & shades

- Tints (toward white): #c374b2, #c982ba, #d090c2, #d69fca, #ddb0d4, #e3bfdc, #eacde3, #f0dbeb, #f6eaf3, #fcf8fb
- Shades (toward black): #b654a0, #a44690, #923f80, #813771, #6f2f61, #59264e, #471f3f, #36172f, #200e1c, #0e060d

## Harmonies

- Complementary: #65bd78
- Analogous: #a465bd, #bd657e
- Triadic: #aabd65, #65aabd
- Split-complementary: #7ebd65, #65bda4
- Tetradic: #bda465, #65bd78, #657ebd

## Colors that go with #bd65aa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #bd65aa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #bd65aa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #bd65aa: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bd65aa in two real palettes: Ubisoft's brand system and Loom's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bd65aa in two real palettes: Loom's brand system and Dunkin''s brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/taupe
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #bd65aa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Purple** #9370db [harmony: analogous] — Medium Purple is #bd65aa's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — Dunkin''s brand system puts Blue beside #bd65aa, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.75:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b4509e (4.58:1); AA: background → #1c1c1c (4.55:1); AAA: text → #883a77 (7.2:1)
- On black (#000000): 5.61:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c87eb8 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd65aa-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd65aa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.