# #bd4c68

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd4c68`
- RGB: rgb(189, 76, 104)
- HSL: hsl(345, 46%, 52%)
- OKLCH: oklch(0.573 0.147 7.7)
- Relative luminance: 0.1699
- Nearest named color: Autumn Fire (#c44e4f, Δ 3.973) — https://brandsweets.com/colors/autumn-fire
- Moods: warm
- Page: https://brandsweets.com/colors/bd4c68

## Tints & shades

- Tints (toward white): #c45f78, #c96e85, #d08094, #d68fa1, #dda2b1, #e3b5c0, #e9c3cd, #f0d6dc, #f5e5e9, #fcf8f9
- Shades (toward black): #af415c, #9c3a52, #8d344b, #7b2d41, #682737, #56202d, #431923, #34131b, #220c12, #0f0608

## Harmonies

- Complementary: #4cbda1
- Analogous: #bd4ca1, #bd684c
- Triadic: #68bd4c, #4c68bd
- Split-complementary: #4cbd68, #4ca1bd
- Tetradic: #a1bd4c, #4cbda1, #684cbd

## Colors that go with #bd4c68

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #bd4c68: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #bd4c68 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Honda (https://brandsweets.com/colors/brands/honda-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #bd4c68 in 6 real palettes, including Maple and Ember, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/amber
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bd4c68: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #bd4c68: 4 real palettes, including MLB's brand system and Walgreens's brand system, as the accent. Seen in: MLB (https://brandsweets.com/colors/brands/mlb-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Behance (https://brandsweets.com/colors/brands/behance-net), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/cobalt
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #bd4c68 in 5 real palettes, including Clay & Linen and Farmers Market, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bd4c68: 13 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Etsy (https://brandsweets.com/colors/brands/etsy-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #bd4c68 in 4 real palettes, including Tabloid and Tequila Sunrise, as the accent. Seen in: Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Garnet (https://brandsweets.com/palettes/warm#garnet), Lay's (https://brandsweets.com/colors/brands/lays-com). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #95374f (7.15:1)
- On black (#000000): 4.4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #be506c (4.55:1); AA: background → #fafafa (4.58:1); AAA: text → #d08094 (7.2:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd4c68-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd4c68" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.