# #bd24ff

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd24ff`
- RGB: rgb(189, 36, 255)
- HSL: hsl(282, 100%, 57%)
- OKLCH: oklch(0.617 0.291 311.8)
- Relative luminance: 0.193
- Nearest named color: Magento (#bf3cff, Δ 2.501) — https://brandsweets.com/colors/magento
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/bd24ff

## Tints & shades

- Tints (toward white): #c338ff, #c94dff, #d061ff, #d675ff, #dd8fff, #e3a3ff, #eab8ff, #f0ccff, #f6e0ff, #fcf5ff
- Shades (toward black): #b60aff, #a400eb, #9200d1, #8100b8, #6f009e, #590080, #470066, #36004d, #20002e, #0e0014

## Harmonies

- Complementary: #65ff24
- Analogous: #5024ff, #ff24d3
- Triadic: #ffbd24, #24ffbd
- Split-complementary: #d3ff24, #24ff50
- Tetradic: #ff5024, #65ff24, #24d3ff

## Colors that go with #bd24ff

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #bd24ff on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bd24ff: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #bd24ff: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #bd24ff: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Medium Slate Blue** #7b68ee [harmony, pool: analogous] — Medium Slate Blue is #bd24ff's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bd24ff in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #bd24ff — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Dark Cyan** #008b8b [harmony: triadic] — Dark Cyan completes a triad with #bd24ff — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkcyan

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.32:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b914ff (4.56:1); AA: background → #0a0a0a (4.58:1); AAA: text → #8b00c7 (7.19:1)
- On black (#000000): 4.86:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d166ff (7.06:1)

## Curated palettes containing it

- **Laser** (neon, vivid, dark, technical) — #39ff14, #bf00ff, #00e5ff, #07070d, #eefaf0 — Laser green, violet and cyan — the synthwave/gaming set; keep the type near-white and let one neon own each screen. — tool: https://brandsweets.com/palettes/new/39ff14-bf00ff-00e5ff-07070d-eefaf0 — collection: https://brandsweets.com/palettes/neon

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd24ff-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd24ff" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.