# #bd04e7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bd04e7`
- RGB: rgb(189, 4, 231)
- HSL: hsl(289, 97%, 46%)
- OKLCH: oklch(0.589 0.285 317.6)
- Relative luminance: 0.1668
- Nearest named color: Flirtatious Flamingo (#cc22ff, Δ 4.875) — https://brandsweets.com/colors/flirtatious-flamingo
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/bd04e7

## Tints & shades

- Tints (toward white): #cf09fb, #d422fc, #da40fc, #df59fc, #e372fd, #e88bfd, #eda5fe, #f3c3fe, #f8dcfe, #fdf5ff
- Shades (toward black): #ad03d3, #9c03bf, #8803a6, #770292, #67027e, #560269, #460155, #31013c, #210128, #100014

## Harmonies

- Complementary: #2de704
- Analogous: #4c04e7, #e7049f
- Triadic: #e7bd04, #04e7bd
- Split-complementary: #9fe704, #04e74c
- Tetradic: #e74c04, #2de704, #049fe7

## Colors that go with #bd04e7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #bd04e7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bd04e7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Dark Cyan** #008b8b [harmony, pool: triadic] — Dark Cyan completes a triad with #bd04e7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #bd04e7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #bd04e7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Medium Slate Blue** #7b68ee [harmony, pool: analogous] — Medium Slate Blue is #bd04e7's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bd04e7: two real palettes: Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #bd04e7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.84:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9403b5 (7.14:1)
- On black (#000000): 4.34:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c604f1 (4.69:1); AA: background → #f7f7f7 (4.52:1); AAA: text → #e05efd (7.19:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bd04e7-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bd04e7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
