# #bcbddc

A color — cool, muted, light, minimal, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bcbddc`
- RGB: rgb(188, 189, 220)
- HSL: hsl(238, 31%, 80%)
- OKLCH: oklch(0.808 0.043 283.9)
- Relative luminance: 0.5225
- Nearest named color: New Love (#c6bbdb, Δ 1.404) — https://brandsweets.com/colors/new-love
- Moods: cool, muted, light, minimal, clean
- Page: https://brandsweets.com/colors/bcbddc

## Tints & shades

- Tints (toward white): #c3c4df, #cacae3, #cdcee5, #d4d4e8, #dadbec, #e1e1ef, #e8e8f3, #ebebf4, #f2f2f8, #f8f8fb
- Shades (toward black): #a1a3ce, #8a8cc1, #6f72b3, #585ba7, #4a4c8c, #3c3e72, #30315a, #21223f, #151628, #07070d

## Harmonies

- Complementary: #dcdbbc
- Analogous: #bccddc, #cbbcdc
- Triadic: #dcbcbd, #bddcbc
- Split-complementary: #dccbbc, #cddcbc
- Tetradic: #dcbccd, #dcdbbc, #bcdccb

## Colors that go with #bcbddc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bcbddc: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour), Mercury (https://brandsweets.com/colors/brands/mercury-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Sand** #c2b280 [harmony, pool: complementary] — Sand sits directly opposite #bcbddc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sand
- **Crimson** #dc143c [pool] — Crimson is paired with #bcbddc in 5 real palettes, including Cartier's brand system and Frost & Ember, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), JBL (https://brandsweets.com/colors/brands/jbl-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #bcbddc: 5 real palettes, including Max's brand system and Calendly's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bcbddc: 5 real palettes, including Nikon's brand system and Victoria's Secret's brand system, as the supporting colour. Seen in: Nikon (https://brandsweets.com/colors/brands/nikon-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #bcbddc, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Red** #ff0000 [pool] — Red is paired with #bcbddc in 4 real palettes, including Tinder's brand system and Mattel's brand system, as the supporting colour. Seen in: Tinder (https://brandsweets.com/colors/brands/tinder-com), Mattel (https://brandsweets.com/colors/brands/mattel-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), LG (https://brandsweets.com/colors/brands/lg-com). — https://brandsweets.com/colors/red
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #bcbddc: 4 real palettes, including Garden Wedding and Stone, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Stone (https://brandsweets.com/palettes/neutral#stone), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6c6eb2 (4.66:1); AA: background → #4d4d4d (4.61:1); AAA: text → #4f5296 (7.05:1); AAA: background → #303030 (7.2:1)
- On black (#000000): 11.45:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- minimal: https://brandsweets.com/fonts/mood/minimal
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bcbddc-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bcbddc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.