# #bca301

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bca301`
- RGB: rgb(188, 163, 1)
- HSL: hsl(52, 99%, 37%)
- OKLCH: oklch(0.716 0.148 98.1)
- Relative luminance: 0.3689
- Nearest named color: Countryside (#a4a404, Δ 3.641) — https://brandsweets.com/colors/countryside
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/bca301

## Tints & shades

- Tints (toward white): #dabd01, #f9d801, #fee01b, #fee439, #fee95d, #feed7b, #fef19a, #fff5b8, #fff9d6, #fffef5
- Shades (toward black): #ad9601, #988401, #897701, #7a6a01, #6b5c01, #564b00, #473e00, #383000, #241f00, #141200

## Harmonies

- Complementary: #011abc
- Analogous: #bc4501, #77bc01
- Triadic: #01bca3, #a301bc
- Split-complementary: #0177bc, #4501bc
- Tetradic: #01bc45, #011abc, #bc0177

## Colors that go with #bca301

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bca301: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Campus (https://brandsweets.com/palettes/friendly#campus), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: complementary] — Cornflower Blue sits directly opposite #bca301 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/cornflowerblue
- **Blue** #0000ff [pool] — 5 real palettes, including League of Legends's brand system and Lexus's brand system put Blue beside #bca301, as the supporting colour. Seen in: League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Binance (https://brandsweets.com/colors/brands/binance-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Midnight Luxe and Forest Floor put Champagne beside #bca301, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #bca301 in 5 real palettes, including Olive Grove and Forest Floor, as the lead colour. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Cider (https://brandsweets.com/palettes/warm#cider), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bca301: 6 real palettes, including Open House and Guinness's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Guinness (https://brandsweets.com/colors/brands/guinness-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #bca301 in 5 real palettes, including Fireside and Darkroom, as the supporting colour. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #bca301: 4 real palettes, including Cider and Bakery, as the lead colour. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Bakery (https://brandsweets.com/palettes/warm#bakery), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/saddlebrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.51:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #847201 (4.79:1); AA: background → #383838 (4.68:1); AAA: text → #655801 (7.12:1); AAA: background → #171717 (7.15:1)
- On black (#000000): 8.38:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bca301-c4c39c-4ea7df-292d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bca301" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.