# #bc90d0

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bc90d0`
- RGB: rgb(188, 144, 208)
- HSL: hsl(281, 41%, 69%)
- OKLCH: oklch(0.717 0.103 315)
- Relative luminance: 0.3519
- Nearest named color: Fleur-De-Lis (#b090c7, Δ 2.354) — https://brandsweets.com/colors/fleur-de-lis
- Moods: cool, modern
- Page: https://brandsweets.com/colors/bc90d0

## Tints & shades

- Tints (toward white): #c29ad5, #c9a5d9, #cfb0de, #d6bbe2, #dcc5e7, #e1cdea, #e7d7ee, #eee2f3, #f4edf7, #fbf8fc
- Shades (toward black): #af7ac7, #a061bd, #934bb4, #7e419b, #6d3885, #582d6c, #462456, #321a3d, #201128, #0c060e

## Harmonies

- Complementary: #a4d090
- Analogous: #9b90d0, #d090c4
- Triadic: #d0bc90, #90d0bc
- Split-complementary: #c4d090, #90d09b
- Tetradic: #d09b90, #a4d090, #90c4d0

## Colors that go with #bc90d0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #bc90d0 in 4 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bc90d0: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #bc90d0 in 4 real palettes, including Obsidian's brand system and Supabase's brand system, as the accent. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including First Snow and Lavender Milk put Midnight Blue beside #bc90d0, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Open House (https://brandsweets.com/palettes/clean#open-house), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #bc90d0: 4 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bc90d0 in 9 real palettes, including Obsidian's brand system and Dusk, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Dusk (https://brandsweets.com/palettes/cool#dusk), Blossom (https://brandsweets.com/palettes/light#blossom), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #bc90d0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bc90d0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.61:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9b5aba (4.6:1); AA: background → #363636 (4.63:1); AAA: text → #783e93 (7.22:1); AAA: background → #141414 (7.05:1)
- On black (#000000): 8.04:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bc90d0-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bc90d0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.