# #bc768a

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bc768a`
- RGB: rgb(188, 118, 138)
- HSL: hsl(343, 34%, 60%)
- OKLCH: oklch(0.646 0.091 1.4)
- Relative luminance: 0.2548
- Nearest named color: Rose Gold (#b76e79, Δ 2.885) — https://brandsweets.com/colors/rose-gold
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/bc768a

## Tints & shades

- Tints (toward white): #c28496, #c992a1, #ce9caa, #d5aab6, #dcb7c2, #e2c5cd, #e9d3d9, #eedde2, #f5eaed, #fcf8f9
- Shades (toward black): #b26278, #a7526b, #93485d, #824053, #6d3646, #592c39, #48232e, #331921, #221116, #0e0709

## Harmonies

- Complementary: #76bca8
- Analogous: #bc76ad, #bc8576
- Triadic: #8abc76, #768abc
- Split-complementary: #76bc85, #76adbc
- Tetradic: #adbc76, #76bca8, #8576bc

## Colors that go with #bc768a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bc768a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Harbour (https://brandsweets.com/palettes/cool#harbour), Puma (https://brandsweets.com/colors/brands/puma-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #bc768a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #bc768a: 4 real palettes, including Spline's brand system and Studio Grey, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Notion (https://brandsweets.com/colors/brands/notion), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #bc768a: 4 real palettes, including Bakery and Homestead, as the lead colour. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Homestead (https://brandsweets.com/palettes/warm#homestead), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bookshop (https://brandsweets.com/palettes/editorial#bookshop). — https://brandsweets.com/colors/saddlebrown
- **Slate Gray** #708090 [pool] — 4 real palettes, including Clay & Linen and Greige put Slate Gray beside #bc768a, as the supporting colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Greige (https://brandsweets.com/palettes/neutral#greige), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/slategray
- **Tan** #d2b48c [pool] — Tan is paired with #bc768a in 4 real palettes, including Clean Beauty and Sepia Mono, as the supporting colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/tan
- **Taupe** #483c32 [pool] — Taupe is paired with #bc768a in 22 real palettes, including Blush and Kiln, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Kiln (https://brandsweets.com/palettes/dark#kiln), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/taupe
- **Burlywood** #deb887 [pool] — Burlywood is paired with #bc768a in 3 real palettes, including Kiln and Polaroid, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Polaroid (https://brandsweets.com/palettes/light#polaroid), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ae5b73 (4.62:1); AA: background → #242424 (4.51:1); AAA: text → #854255 (7.22:1)
- On black (#000000): 6.1:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c28496 (7.03:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bc768a-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bc768a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
