# #bc677d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bc677d`
- RGB: rgb(188, 103, 125)
- HSL: hsl(344, 39%, 57%)
- OKLCH: oklch(0.617 0.111 4.3)
- Relative luminance: 0.2187
- Nearest named color: Rose Gold (#b76e79, Δ 2.098) — https://brandsweets.com/colors/rose-gold
- Moods: warm
- Page: https://brandsweets.com/colors/bc677d

## Tints & shades

- Tints (toward white): #c27589, #c98396, #cf91a2, #d59fae, #ddb1bd, #e3bfc9, #e9cdd5, #efdce1, #f6eaed, #fcf8f9
- Shades (toward black): #b4556e, #a34860, #914056, #80384b, #6e3041, #592734, #471f2a, #35171f, #200e13, #0e0608

## Harmonies

- Complementary: #67bca5
- Analogous: #bc67a8, #bc7b67
- Triadic: #7dbc67, #677dbc
- Split-complementary: #67bc7b, #67a8bc
- Tetradic: #a8bc67, #67bca5, #7b67bc

## Colors that go with #bc677d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #bc677d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #bc677d, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bc677d: 5 real palettes, including Dusk and Postman's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Postman (https://brandsweets.com/colors/brands/postman-com), Etsy (https://brandsweets.com/colors/brands/etsy-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #bc677d: 4 real palettes, including Notion's brand system and Studio Grey, as the accent. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Google (https://brandsweets.com/colors/brands/google-com), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/dodgerblue
- **Eggplant** #614051 [pool] — Eggplant shows up next to #bc677d in 4 real palettes, including Blush and Golden Hour, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/eggplant
- **Peru** #cd853f [pool] — 4 real palettes, including Bakery and Kiln put Peru beside #bc677d, as the supporting colour. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/peru
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bc677d in 6 real palettes, including Zed's brand system and Roblox's brand system, as the supporting colour. Seen in: Zed (https://brandsweets.com/colors/brands/zed-dev), Roblox (https://brandsweets.com/colors/brands/roblox-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bc677d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.91:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b65871 (4.54:1); AA: background → #171717 (4.59:1); AAA: text → #8e3e53 (7.08:1)
- On black (#000000): 5.37:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c98396 (7.17:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bc677d-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bc677d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
