# #bc4ed0

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bc4ed0`
- RGB: rgb(188, 78, 208)
- HSL: hsl(291, 58%, 56%)
- OKLCH: oklch(0.618 0.21 321.2)
- Relative luminance: 0.2069
- Nearest named color: mediumorchid (#ba55d3, Δ 1.299) — https://brandsweets.com/colors/mediumorchid
- Moods: cool, modern
- Page: https://brandsweets.com/colors/bc4ed0

## Tints & shades

- Tints (toward white): #c25ed4, #c86ed8, #d082de, #d692e2, #dca2e6, #e2b2eb, #e8c3ef, #f0d7f4, #f6e7f9, #fcf7fd
- Shades (toward black): #b53acb, #a531b9, #8f2ba1, #7d258d, #6c2079, #5a1b65, #481551, #320f38, #200a24, #0e0410

## Harmonies

- Complementary: #61d04e
- Analogous: #7b4ed0, #d04ea2
- Triadic: #d0bc4e, #4ed0bc
- Split-complementary: #a2d04e, #4ed07b
- Tetradic: #d07b4e, #61d04e, #4ea2d0

## Colors that go with #bc4ed0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #bc4ed0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bc4ed0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bc4ed0: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #bc4ed0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #bc4ed0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bc4ed0 in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #bc4ed0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #bc4ed0 in The Ordinary's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.09:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b63ecc (4.62:1); AA: background → #141414 (4.51:1); AAA: text → #8c2a9d (7.16:1)
- On black (#000000): 5.14:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cc76db (7.18:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bc4ed0-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bc4ed0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.