# #bc24a3

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bc24a3`
- RGB: rgb(188, 36, 163)
- HSL: hsl(310, 68%, 44%)
- OKLCH: oklch(0.556 0.223 336.2)
- Relative luminance: 0.146
- Nearest named color: Amora Purple (#bb22aa, Δ 1.202) — https://brandsweets.com/colors/amora-purple
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/bc24a3

## Tints & shades

- Tints (toward white): #d228b6, #da3ec0, #de54c7, #e36dd0, #e783d7, #eb98de, #f0b2e6, #f4c7ed, #f9e1f5, #fdf6fc
- Shades (toward black): #ab2194, #9a1d85, #891a77, #781768, #671459, #56104a, #450d3b, #330a2c, #22071e, #11030f

## Harmonies

- Complementary: #24bc3d
- Analogous: #8a24bc, #bc2457
- Triadic: #a3bc24, #24a3bc
- Split-complementary: #57bc24, #24bc8a
- Tetradic: #bc8a24, #24bc3d, #2457bc

## Colors that go with #bc24a3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #bc24a3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bc24a3: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bc24a3: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #bc24a3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #bc24a3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #bc24a3's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #bc24a3, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Blue Violet** #8a2be2 [harmony: analogous] — Blue Violet is #bc24a3's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.36:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9a1d85 (7.27:1)
- On black (#000000): 3.92:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ce27b2 (4.56:1); AA: background → #ededed (4.58:1); AAA: text → #e269ce (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bc24a3-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bc24a3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.