# #bbbad4

A color — cool, muted, light, minimal, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bbbad4`
- RGB: rgb(187, 186, 212)
- HSL: hsl(242, 23%, 78%)
- OKLCH: oklch(0.798 0.036 287.3)
- Relative luminance: 0.5044
- Nearest named color: Blue Haze (#bdbace, Δ 0.887) — https://brandsweets.com/colors/blue-haze
- Moods: cool, muted, light, minimal, clean
- Page: https://brandsweets.com/colors/bbbad4

## Tints & shades

- Tints (toward white): #c1c0d8, #c7c7dc, #cdcde0, #d4d3e4, #dad9e7, #e0e0eb, #e6e6ef, #ececf3, #f3f2f7, #f9f9fb
- Shades (toward black): #a5a4c6, #8c8bb6, #7775a9, #605e97, #525181, #44436b, #343352, #26253c, #161623, #08080d

## Harmonies

- Complementary: #d3d4ba
- Analogous: #bac6d4, #c8bad4
- Triadic: #d4bbba, #bad4bb
- Split-complementary: #d4c8ba, #c6d4ba
- Tetradic: #d4bac6, #d3d4ba, #bad4c8

## Colors that go with #bbbad4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bbbad4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour), Mercury (https://brandsweets.com/colors/brands/mercury-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Dark Khaki** #bdb76b [harmony, pool: complementary] — Dark Khaki sits directly opposite #bbbad4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Copper** #b87333 [pool] — Designers have shipped Copper with #bbbad4: 4 real palettes, including Clean Beauty and Desert Road, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #bbbad4 in 5 real palettes, including Cartier's brand system and Frost & Ember, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #bbbad4: 5 real palettes, including Max's brand system and Calendly's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Calm (https://brandsweets.com/colors/brands/calm-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bbbad4: 5 real palettes, including Victoria's Secret's brand system and Nikon's brand system, as the accent. Seen in: Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #bbbad4, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #bbbad4: 4 real palettes, including Garden Wedding and Stone, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Stone (https://brandsweets.com/palettes/neutral#stone), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.89:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #716fa5 (4.65:1); AA: background → #4a4a4a (4.68:1); AAA: text → #545284 (7.2:1); AAA: background → #2e2e2e (7.17:1)
- On black (#000000): 11.09:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Midnight Luxe** (luxury, dark, elegant) — #cbb26a, #8b83a8, #b8b8c8, #0a0a12, #efe9dd — Champagne gold on ink-navy with a violet undertone — hotels and spirits use it because it reads expensive at any size. — tool: https://brandsweets.com/palettes/new/cbb26a-8b83a8-b8b8c8-0a0a12-efe9dd — collection: https://brandsweets.com/palettes/luxury

## Fonts for this mood

- minimal: https://brandsweets.com/fonts/mood/minimal
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bbbad4-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bbbad4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.