# #bbb7eb

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bbb7eb`
- RGB: rgb(187, 183, 235)
- HSL: hsl(245, 57%, 82%)
- OKLCH: oklch(0.8 0.073 288.2)
- Relative luminance: 0.5043
- Nearest named color: Purple Illusion (#b8b8f8, Δ 1.844) — https://brandsweets.com/colors/purple-illusion
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/bbb7eb

## Tints & shades

- Tints (toward white): #c3bfed, #c7c3ef, #cecbf1, #d2cff2, #d9d7f4, #e1dff6, #e5e3f7, #ecebfa, #f0effb, #f7f7fd
- Shades (toward black): #9d97e2, #7f77da, #655bd2, #473bc9, #3a2fac, #2f268c, #241e6c, #1b1650, #100d30, #050410

## Harmonies

- Complementary: #e7ebb7
- Analogous: #b7cdeb, #d5b7eb
- Triadic: #ebbbb7, #b7ebbb
- Split-complementary: #ebd5b7, #cdebb7
- Tetradic: #ebb7cd, #e7ebb7, #b7ebd5

## Colors that go with #bbb7eb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bbb7eb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Dark Khaki** #bdb76b [harmony, pool: complementary] — Dark Khaki sits directly opposite #bbb7eb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Crimson** #dc143c [pool] — Crimson is paired with #bbb7eb in 4 real palettes, including JBL's brand system and Cartier's brand system, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #bbb7eb: 6 real palettes, including Max's brand system and Calendly's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Calm (https://brandsweets.com/colors/brands/calm-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bbb7eb: 5 real palettes, including Nikon's brand system and Victoria's Secret's brand system, as the supporting colour. Seen in: Nikon (https://brandsweets.com/colors/brands/nikon-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #bbb7eb, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bbb7eb in 6 real palettes, including Telehealth and 1password's brand system, as the lead colour. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #bbb7eb: 4 real palettes, including Garden Wedding and Stone, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Stone (https://brandsweets.com/palettes/neutral#stone), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.89:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7067d5 (4.58:1); AA: background → #4a4a4a (4.68:1); AAA: text → #4e43cb (7.03:1); AAA: background → #2e2e2e (7.17:1)
- On black (#000000): 11.09:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Lavender Milk** (pastel, light, calm, cool) — #b8b5e6, #d9c7f2, #f2c4d4, #faf8ff, #2b2540 — Lilac and pale violet with a blush accent on a lavender-white — the calmest pastel family, made for sleep, journaling and self-care. — tool: https://brandsweets.com/palettes/new/b8b5e6-d9c7f2-f2c4d4-faf8ff-2b2540 — collection: https://brandsweets.com/palettes/pastel

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bbb7eb-a49cc4-dfa54e-261f2d-e9ecf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bbb7eb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
