# #bb9c5d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bb9c5d`
- RGB: rgb(187, 156, 93)
- HSL: hsl(40, 41%, 55%)
- OKLCH: oklch(0.707 0.09 84)
- Relative luminance: 0.3513
- Nearest named color: Amaretto Sour (#c09856, Δ 1.201) — https://brandsweets.com/colors/amaretto-sour
- Moods: warm
- Page: https://brandsweets.com/colors/bb9c5d

## Tints & shades

- Tints (toward white): #c1a56c, #c9b07e, #cfb98c, #d5c19a, #dcccac, #e2d5bb, #e8dec9, #eee7d7, #f6f2e9, #fcfbf8
- Shades (toward black): #b4914b, #a28244, #90743c, #7e6535, #6c572d, #564624, #44371d, #322915, #201a0e, #0e0c06

## Harmonies

- Complementary: #5d7dbb
- Analogous: #bb6d5d, #acbb5d
- Triadic: #5dbb9c, #9c5dbb
- Split-complementary: #5dacbb, #6d5dbb
- Tetradic: #5dbb6d, #5d7dbb, #bb5dac

## Colors that go with #bb9c5d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #bb9c5d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bb9c5d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Disney (https://brandsweets.com/colors/brands/disney-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: complementary] — Cornflower Blue sits directly opposite #bb9c5d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Darkroom and Coffee Bar put Champagne beside #bb9c5d, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #bb9c5d: 6 real palettes, including Bakery and Bramble, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #bb9c5d in 4 real palettes, including Retro Pop and Casper Sleep's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #bb9c5d in 7 real palettes, including Olive Grove and Forest Floor, as the lead colour. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Cider (https://brandsweets.com/palettes/warm#cider), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bb9c5d: 6 real palettes, including Guinness's brand system and Open House, as the accent. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8c713b (4.63:1); AA: background → #363636 (4.62:1); AAA: text → #68542c (7.26:1); AAA: background → #141414 (7.04:1)
- On black (#000000): 8.03:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Guinness** — primary #b9965b (Δ 1.62) — https://brandsweets.com/colors/brands/guinness-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bb9c5d-c4bb9c-62b8cb-2c2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bb9c5d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
