# #bb9af9

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bb9af9`
- RGB: rgb(187, 154, 249)
- HSL: hsl(261, 89%, 79%)
- OKLCH: oklch(0.752 0.137 299.1)
- Relative luminance: 0.4052
- Nearest named color: Diva (#c9a0ff, Δ 2.778) — https://brandsweets.com/colors/diva
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/bb9af9

## Tints & shades

- Tints (toward white): #c2a3fa, #c8adfa, #cfb7fb, #d5c0fb, #dbcafc, #dfcffc, #e5d8fd, #ece2fd, #f2ecfe, #f9f5fe
- Shades (toward black): #a578f7, #8b51f5, #7430f3, #5c0eec, #4f0cca, #400aa4, #320882, #24055c, #16033a, #070113

## Harmonies

- Complementary: #d8f99a
- Analogous: #9aa8f9, #eb9af9
- Triadic: #f9bb9a, #9af9bb
- Split-complementary: #f9eb9a, #a8f99a
- Tetradic: #f99aa8, #d8f99a, #9af9eb

## Colors that go with #bb9af9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #bb9af9 in 5 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #bb9af9: 4 real palettes, including Calm's brand system and Blueprint, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Max (https://brandsweets.com/colors/brands/max-com), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/deepskyblue
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Lavender Haze and Lavender Milk put Midnight Blue beside #bb9af9, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bb9af9 in 6 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), 1password (https://brandsweets.com/colors/brands/1password-com). — https://brandsweets.com/colors/royalblue
- **Yellow Green** #9acd32 [harmony: complementary] — Yellow Green sits directly opposite #bb9af9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/yellowgreen
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #bb9af9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #bb9af9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #bb9af9 in 3 real palettes, including Spotify's brand system and Telehealth, as the lead colour. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.31:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8b51f5 (4.57:1); AA: background → #3d3d3d (4.71:1); AAA: text → #6418f2 (7.11:1); AAA: background → #1f1f1f (7.15:1)
- On black (#000000): 9.1:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bb9af9-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bb9af9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.