# #bb7c98

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bb7c98`
- RGB: rgb(187, 124, 152)
- HSL: hsl(333, 32%, 61%)
- OKLCH: oklch(0.659 0.086 351.5)
- Relative luminance: 0.2725
- Nearest named color: Devilish Diva (#ce7790, Δ 3.378) — https://brandsweets.com/colors/devilish-diva
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/bb7c98

## Tints & shades

- Tints (toward white): #c289a3, #c893ab, #cea1b5, #d5aec0, #dcbcca, #e2c6d2, #e8d3dd, #efe1e7, #f5ebef, #fcf8fa
- Shades (toward black): #b16889, #a8577b, #944c6d, #80425e, #6f3951, #5b2f43, #472434, #321a25, #221119, #0d070a

## Harmonies

- Complementary: #7cbb9f
- Analogous: #bb7cb8, #bb7f7c
- Triadic: #98bb7c, #7c98bb
- Split-complementary: #7cbb7f, #7cb8bb
- Tetradic: #b8bb7c, #7cbb9f, #7f7cbb

## Colors that go with #bb7c98

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bb7c98: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #bb7c98 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Slate Gray** #708090 [pool] — 4 real palettes, including Graphite and Riverbed put Slate Gray beside #bb7c98, as the supporting colour. Seen in: Graphite (https://brandsweets.com/palettes/technical#graphite), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/slategray
- **Tan** #d2b48c [pool] — Tan is paired with #bb7c98 in 4 real palettes, including Sepia Mono and Clean Beauty, as the accent. Seen in: Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/tan
- **Taupe** #483c32 [pool] — Taupe is paired with #bb7c98 in 22 real palettes, including Blush and Kiln, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Kiln (https://brandsweets.com/palettes/dark#kiln), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #bb7c98: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Copper** #b87333 [pool] — Designers have shipped Copper with #bb7c98: 3 real palettes, including Atelier and Dusk, as the accent. Seen in: Atelier (https://brandsweets.com/palettes/elegant#atelier), Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bb7c98: 3 real palettes, including Target : Expect More. Pay Less.'s brand system and Dusk, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.26:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ac5d81 (4.53:1); AA: background → #262626 (4.65:1); AAA: text → #834460 (7.09:1)
- On black (#000000): 6.45:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c186a0 (7.19:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bb7c98-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bb7c98" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.