# #bb63a0

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bb63a0`
- RGB: rgb(187, 99, 160)
- HSL: hsl(318, 39%, 56%)
- OKLCH: oklch(0.621 0.135 340)
- Relative luminance: 0.2203
- Nearest named color: Fading Love (#c973a2, Δ 4.774) — https://brandsweets.com/colors/fading-love
- Moods: warm
- Page: https://brandsweets.com/colors/bb63a0

## Tints & shades

- Tints (toward white): #c171a9, #c77fb2, #cf91bc, #d59fc5, #dbadcd, #e1bcd6, #e8cadf, #efdce9, #f6eaf2, #fcf8fb
- Shades (toward black): #b35196, #a34888, #8e3e76, #7c3667, #6a2f58, #59274a, #471f3b, #321629, #200e1b, #0e060c

## Harmonies

- Complementary: #63bb7d
- Analogous: #a963bb, #bb6375
- Triadic: #a0bb63, #63a0bb
- Split-complementary: #75bb63, #63bba9
- Tetradic: #bba963, #63bb7d, #6375bb

## Colors that go with #bb63a0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #bb63a0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #bb63a0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #bb63a0: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: triadic] — Olive Green completes a triad with #bb63a0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/olive
- **Medium Purple** #9370db [harmony: analogous] — Medium Purple is #bb63a0's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — Dunkin''s brand system puts Blue beside #bb63a0, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #bb63a0 in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Champagne** #f7e7ce [pool] — Midnight Luxe puts Champagne beside #bb63a0, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.89:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b35196 (4.63:1); AA: background → #171717 (4.61:1); AAA: text → #8a3d73 (7.01:1)
- On black (#000000): 5.41:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c77fb2 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bb63a0-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bb63a0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.