# #bb638c

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bb638c`
- RGB: rgb(187, 99, 140)
- HSL: hsl(332, 39%, 56%)
- OKLCH: oklch(0.614 0.122 352)
- Relative luminance: 0.2138
- Nearest named color: Rose Gold (#b76e79, Δ 4.535) — https://brandsweets.com/colors/rose-gold
- Moods: warm
- Page: https://brandsweets.com/colors/bb638c

## Tints & shades

- Tints (toward white): #c17196, #c77fa1, #cf91ae, #d59fb8, #dbadc3, #e1bccd, #e8cad8, #efdce5, #f6eaef, #fcf8fa
- Shades (toward black): #b3517f, #a34872, #8e3e63, #7c3657, #6a2f4b, #59273e, #471f32, #321623, #200e16, #0e060a

## Harmonies

- Complementary: #63bb92
- Analogous: #bb63b8, #bb6663
- Triadic: #8cbb63, #638cbb
- Split-complementary: #63bb66, #63b8bb
- Tetradic: #b8bb63, #63bb92, #6663bb

## Colors that go with #bb638c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #bb638c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bb638c in 4 real palettes, including Zed's brand system and Ubisoft's brand system, as the supporting colour. Seen in: Zed (https://brandsweets.com/colors/brands/zed-dev), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bb638c in 10 real palettes, including Dunkin''s brand system and Clay & Linen, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bb638c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #bb638c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #bb638c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [pool] — Crimson is paired with #bb638c in two real palettes: Redfin's brand system and Snyk's brand system, as the supporting colour. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bb638c: two real palettes: Chase's brand system and Dusk, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.98:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b45581 (4.61:1); AA: background → #171717 (4.5:1); AAA: text → #8a3d61 (7.19:1)
- On black (#000000): 5.28:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c983a3 (7.26:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bb638c-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bb638c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
