# #bb3aae

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bb3aae`
- RGB: rgb(187, 58, 174)
- HSL: hsl(306, 53%, 48%)
- OKLCH: oklch(0.577 0.208 332.3)
- Relative luminance: 0.1665
- Nearest named color: Amora Purple (#bb22aa, Δ 2.944) — https://brandsweets.com/colors/amora-purple
- Moods: warm
- Page: https://brandsweets.com/colors/bb3aae

## Tints & shades

- Tints (toward white): #c748ba, #cd5bc1, #d36fc9, #d982d0, #df96d7, #e5a9df, #ebbde6, #f1d0ed, #f7e4f5, #fdf7fc
- Shades (toward black): #ac35a0, #982f8e, #892a7f, #75246d, #651f5e, #561a50, #42143e, #33102f, #1f0a1d, #10050f

## Harmonies

- Complementary: #3abb47
- Analogous: #873abb, #bb3a6d
- Triadic: #aebb3a, #3aaebb
- Split-complementary: #6dbb3a, #3abb87
- Tetradic: #bb873a, #3abb47, #3a6dbb

## Colors that go with #bb3aae

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #bb3aae on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #bb3aae: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #bb3aae: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #bb3aae: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #bb3aae: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #bb3aae, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bb3aae in two real palettes: Ubisoft's brand system and Loom's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bb3aae in two real palettes: Dunkin''s brand system and Loom's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.85:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #902c86 (7.27:1)
- On black (#000000): 4.33:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c33cb6 (4.64:1); AA: background → #f7f7f7 (4.53:1); AAA: text → #d473ca (7.1:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bb3aae-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bb3aae" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
