# #ba78ab

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ba78ab`
- RGB: rgb(186, 120, 171)
- HSL: hsl(314, 32%, 60%)
- OKLCH: oklch(0.658 0.106 335.4)
- Relative luminance: 0.2681
- Nearest named color: Berries Galore (#ab7cb4, Δ 2.777) — https://brandsweets.com/colors/berries-galore
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/ba78ab

## Tints & shades

- Tints (toward white): #c186b3, #c893bb, #cd9dc2, #d4abca, #dbb8d3, #e2c6db, #e8d3e4, #eeddea, #f5ebf2, #fcf8fb
- Shades (toward black): #af649e, #a55592, #914b80, #804271, #6c3760, #582d4e, #47243f, #321a2d, #22111e, #0d070c

## Harmonies

- Complementary: #78ba88
- Analogous: #a878ba, #ba788a
- Triadic: #aaba78, #78aaba
- Split-complementary: #8aba78, #78baa8
- Tetradic: #baa878, #78ba88, #788aba

## Colors that go with #ba78ab

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ba78ab: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #ba78ab in 4 real palettes, including Ledger Dark and Meadow, as the accent. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Meadow (https://brandsweets.com/palettes/light#meadow), Scale AI (https://brandsweets.com/colors/brands/scale-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #ba78ab in 8 real palettes, including Dusk and Blush, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Blush (https://brandsweets.com/palettes/light#blush), Kiln (https://brandsweets.com/palettes/dark#kiln), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/taupe
- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #ba78ab on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony, pool: split] — Olive Drab is a split-complement of #ba78ab: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/olivedrab
- **Blush Pink** #e8b4b8 [pool] — Two real palettes: Blush and Estate put Blush Pink beside #ba78ab, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #ba78ab: two real palettes: Dusk and Atelier, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #ba78ab: two real palettes: Terminal and Arctic, as the supporting colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Arctic (https://brandsweets.com/palettes/clean#arctic). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.3:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #aa5a97 (4.55:1); AA: background → #262626 (4.59:1); AAA: text → #804271 (7.15:1)
- On black (#000000): 6.36:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #bf82b1 (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ba78ab-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ba78ab" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
