# #ba772c

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ba772c`
- RGB: rgb(186, 119, 44)
- HSL: hsl(32, 62%, 45%)
- OKLCH: oklch(0.627 0.121 64.8)
- Relative luminance: 0.2381
- Nearest named color: Copper (#b87333, Δ 1.364) — https://brandsweets.com/colors/copper
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ba772c

## Tints & shades

- Tints (toward white): #cf8530, #d49349, #d9a05e, #deac73, #e4bb8b, #e9c7a0, #eed3b5, #f2dfc9, #f8eee2, #fdfaf7
- Shades (toward black): #a96d28, #996224, #885820, #784d1c, #674218, #533513, #422a10, #32200c, #211508, #110b04

## Harmonies

- Complementary: #2c6eba
- Analogous: #ba302c, #b5ba2c
- Triadic: #2cba77, #772cba
- Split-complementary: #2cb5ba, #302cba
- Tetradic: #2cba30, #2c6eba, #ba2cb5

## Colors that go with #ba772c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #ba772c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Estate (https://brandsweets.com/palettes/luxury#estate), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ba772c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Hermès (https://brandsweets.com/colors/brands/hermes-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #ba772c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange). — https://brandsweets.com/colors/steelblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Coffee Bar and Bramble put Champagne beside #ba772c, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #ba772c in 8 real palettes, including Cider and Clay & Linen, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ba772c: 6 real palettes, including Dusk and Dyson's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Dyson (https://brandsweets.com/colors/brands/dyson-com), Guinness (https://brandsweets.com/colors/brands/guinness-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #ba772c: 6 real palettes, including Opensea's brand system and Notion's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Notion (https://brandsweets.com/colors/brands/notion), Spline (https://brandsweets.com/colors/brands/spline-design), Replit (https://brandsweets.com/colors/brands/replit). — https://brandsweets.com/colors/dodgerblue
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #ba772c: 4 real palettes, including Newsprint and Chipotle's brand system, as the lead colour. Seen in: Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.64:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a16826 (4.64:1); AA: background → #1f1f1f (4.52:1); AAA: text → #784d1c (7.3:1)
- On black (#000000): 5.76:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cf8530 (7.05:1)

## Curated palettes containing it

- **Riverbed** (earthy, muted, cool) — #5f7a6b, #a89f91, #b7742f, #f4f3ef, #22281f — Wet-stone green and pebble grey with a copper accent — an earth palette that leans cool, for outdoor and wellness. — tool: https://brandsweets.com/palettes/new/5f7a6b-a89f91-b7742f-f4f3ef-22281f — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ba772c-c4b69c-62c5cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ba772c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.