# #b9bfda

A color — cool, muted, light, minimal, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b9bfda`
- RGB: rgb(185, 191, 218)
- HSL: hsl(229, 31%, 79%)
- OKLCH: oklch(0.809 0.039 275.6)
- Relative luminance: 0.5264
- Nearest named color: Arctic Ice (#b6bdd0, Δ 1.484) — https://brandsweets.com/colors/arctic-ice
- Moods: cool, muted, light, minimal, clean
- Page: https://brandsweets.com/colors/b9bfda

## Tints & shades

- Tints (toward white): #c0c5de, #c6cbe1, #cdd1e5, #d4d7e8, #daddec, #dee0ed, #e4e7f1, #ebedf4, #f2f3f8, #f8f9fb
- Shades (toward black): #a1aace, #8791c0, #6f7cb3, #5664a4, #4a568c, #3c4672, #30375a, #21273f, #151928, #07080d

## Harmonies

- Complementary: #dad4b9
- Analogous: #b9d0da, #c3b9da
- Triadic: #dab9bf, #bfdab9
- Split-complementary: #dac3b9, #d0dab9
- Tetradic: #dab9d0, #dad4b9, #b9dac3

## Colors that go with #b9bfda

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b9bfda: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Sand** #c2b280 [harmony, pool: complementary] — Sand sits directly opposite #b9bfda on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sand
- **Copper** #b87333 [pool] — Designers have shipped Copper with #b9bfda: 4 real palettes, including Clean Beauty and Desert Road, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #b9bfda in 5 real palettes, including Cartier's brand system and Frost & Ember, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #b9bfda: 5 real palettes, including Max's brand system and Calendly's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b9bfda: 5 real palettes, including Nikon's brand system and Victoria's Secret's brand system, as the supporting colour. Seen in: Nikon (https://brandsweets.com/colors/brands/nikon-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Lavender Milk and Telehealth put Midnight Blue beside #b9bfda, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Red** #ff0000 [pool] — Red is paired with #b9bfda in 4 real palettes, including Mattel's brand system and Tinder's brand system, as the supporting colour. Seen in: Mattel (https://brandsweets.com/colors/brands/mattel-com), Tinder (https://brandsweets.com/colors/brands/tinder-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), LG (https://brandsweets.com/colors/brands/lg-com). — https://brandsweets.com/colors/red

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.82:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6573ae (4.55:1); AA: background → #4d4d4d (4.64:1); AAA: text → #485489 (7.23:1); AAA: background → #303030 (7.24:1)
- On black (#000000): 11.53:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **NFL** — secondary #bac1cf (Δ 1.832) — https://brandsweets.com/colors/brands/nfl-com

## Fonts for this mood

- minimal: https://brandsweets.com/fonts/mood/minimal
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b9bfda-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b9bfda" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.