# #b963ca

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b963ca`
- RGB: rgb(185, 99, 202)
- HSL: hsl(290, 49%, 59%)
- OKLCH: oklch(0.638 0.172 320.8)
- Relative luminance: 0.235
- Nearest named color: Love Priestess (#bb55cc, Δ 2.897) — https://brandsweets.com/colors/love-priestess
- Moods: cool, modern
- Page: https://brandsweets.com/colors/b963ca

## Tints & shades

- Tints (toward white): #bf72cf, #c682d4, #cd91d9, #d4a0de, #dbafe4, #e0bbe8, #e7caed, #eed9f2, #f5e8f7, #fcf7fc
- Shades (toward black): #b050c3, #a23eb6, #9138a3, #7d308d, #6c2a7a, #582263, #471b50, #331439, #220d26, #0e050f

## Harmonies

- Complementary: #74ca63
- Analogous: #8563ca, #ca63a8
- Triadic: #cab963, #63cab9
- Split-complementary: #a8ca63, #63ca85
- Tetradic: #ca8563, #74ca63, #63a8ca

## Colors that go with #b963ca

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #b963ca on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b963ca: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #b963ca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #b963ca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #b963ca in two real palettes: Klarna US's brand system and ClickUp's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com). — https://brandsweets.com/colors/blueviolet
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #b963ca in two real palettes: Obsidian's brand system and monday.com's brand system, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #b963ca in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #b963ca — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.68:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ae4cc2 (4.55:1); AA: background → #1c1c1c (4.63:1); AAA: text → #873498 (7.06:1)
- On black (#000000): 5.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c37ad1 (7.02:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b963ca-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b963ca" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.