# #b78fbd

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b78fbd`
- RGB: rgb(183, 143, 189)
- HSL: hsl(292, 26%, 65%)
- OKLCH: oklch(0.703 0.08 322)
- Relative luminance: 0.3339
- Nearest named color: Fleur-De-Lis (#b090c7, Δ 1.76) — https://brandsweets.com/colors/fleur-de-lis
- Moods: cool, muted
- Page: https://brandsweets.com/colors/b78fbd

## Tints & shades

- Tints (toward white): #bd98c3, #c5a5ca, #cbafd0, #d2b8d5, #dac5dd, #e0cfe3, #e6d8e8, #ece2ee, #f5eff6, #fbf9fb
- Shades (toward black): #aa7bb2, #9e68a6, #8f5997, #7c4d84, #6a4270, #55355a, #432a47, #311e33, #1e1320, #0c080d

## Harmonies

- Complementary: #95bd8f
- Analogous: #a08fbd, #bd8fac
- Triadic: #bdb78f, #8fbdb7
- Split-complementary: #acbd8f, #8fbda0
- Tetradic: #bda08f, #95bd8f, #8facbd

## Colors that go with #b78fbd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b78fbd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #b78fbd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Copper** #b87333 [pool] — Designers have shipped Copper with #b78fbd: 4 real palettes, including Dusk and Riverbed, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b78fbd: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #b78fbd in 5 real palettes, including Meadow and Obsidian's brand system, as the lead colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Open House and First Snow put Midnight Blue beside #b78fbd, as the text colour against it. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #b78fbd: 4 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #b78fbd in 14 real palettes, including Dusk and Stone, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Stone (https://brandsweets.com/palettes/neutral#stone), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.74:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9a62a3 (4.52:1); AA: background → #333333 (4.62:1); AAA: text → #73487a (7.15:1); AAA: background → #0f0f0f (7.01:1)
- On black (#000000): 7.68:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b78fbd-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b78fbd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.