# #b78f97

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b78f97`
- RGB: rgb(183, 143, 151)
- HSL: hsl(348, 22%, 64%)
- OKLCH: oklch(0.69 0.049 5.1)
- Relative luminance: 0.3195
- Nearest named color: rosybrown (#bc8f8f, Δ 1.364) — https://brandsweets.com/colors/rosybrown
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/b78f97

## Tints & shades

- Tints (toward white): #bd98a0, #c5a5ab, #cbaeb4, #d3bbbf, #d9c4c8, #dfcdd1, #e7dadc, #ede3e5, #f5eff1, #fbf9f9
- Shades (toward black): #ab7c86, #a06a74, #8f5b66, #7c5059, #6a444b, #57383e, #442c31, #322023, #1f1416, #0c0809

## Harmonies

- Complementary: #8fb7af
- Analogous: #b78fab, #b79b8f
- Triadic: #97b78f, #8f97b7
- Split-complementary: #8fb79b, #8fabb7
- Tetradic: #abb78f, #8fb7af, #9b8fb7

## Colors that go with #b78f97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b78f97: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Canopy (https://brandsweets.com/palettes/cool#canopy), Puma (https://brandsweets.com/colors/brands/puma-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #b78f97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #b78f97 in 4 real palettes, including Kiln and Polaroid, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Polaroid (https://brandsweets.com/palettes/light#polaroid), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Darkroom and Midnight Luxe put Champagne beside #b78f97, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Bramble (https://brandsweets.com/palettes/muted#bramble), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #b78f97: 8 real palettes, including Riverbed and Dusk, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Dusk (https://brandsweets.com/palettes/cool#dusk), Bakery (https://brandsweets.com/palettes/warm#bakery), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #b78f97 in 4 real palettes, including Oatmeal and Clay & Linen, as the lead colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b78f97: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Guinness (https://brandsweets.com/colors/brands/guinness-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #b78f97: 4 real palettes, including Spline's brand system and Studio Grey, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Opensea (https://brandsweets.com/colors/brands/opensea-io), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.84:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9e6772 (4.53:1); AA: background → #303030 (4.64:1); AAA: text → #764c54 (7.16:1); AAA: background → #080808 (7.05:1)
- On black (#000000): 7.39:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b78f97-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b78f97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
