# #b77b91

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b77b91`
- RGB: rgb(183, 123, 145)
- HSL: hsl(338, 29%, 60%)
- OKLCH: oklch(0.651 0.08 355.9)
- Relative luminance: 0.2628
- Nearest named color: Devilish Diva (#ce7790, Δ 3.947) — https://brandsweets.com/colors/devilish-diva
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/b77b91

## Tints & shades

- Tints (toward white): #be899c, #c596a7, #caa0af, #d2adba, #d9bac5, #e0c7d0, #e7d4db, #eddee4, #f4ebef, #fbf8fa
- Shades (toward black): #ac6881, #a15973, #8d4e65, #7d4559, #693a4b, #562f3d, #452631, #311b23, #211218, #0d0709

## Harmonies

- Complementary: #7bb7a1
- Analogous: #b77baf, #b7837b
- Triadic: #91b77b, #7b91b7
- Split-complementary: #7bb783, #7bafb7
- Tetradic: #afb77b, #7bb7a1, #837bb7

## Colors that go with #b77b91

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b77b91: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #b77b91 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b77b91: 4 real palettes, including Dusk and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Open House (https://brandsweets.com/palettes/clean#open-house), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Peru** #cd853f [pool] — 4 real palettes, including Kiln and Estate put Peru beside #b77b91, as the lead colour. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Estate (https://brandsweets.com/palettes/luxury#estate), Bakery (https://brandsweets.com/palettes/warm#bakery), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/peru
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #b77b91: 4 real palettes, including Bakery and Homestead, as the lead colour. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Homestead (https://brandsweets.com/palettes/warm#homestead), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bookshop (https://brandsweets.com/palettes/editorial#bookshop). — https://brandsweets.com/colors/saddlebrown
- **Slate Gray** #708090 [pool] — 4 real palettes, including Clay & Linen and Riverbed put Slate Gray beside #b77b91, as the supporting colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Graphite (https://brandsweets.com/palettes/technical#graphite), Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/slategray
- **Tan** #d2b48c [pool] — Tan is paired with #b77b91 in 4 real palettes, including Sepia Mono and Clean Beauty, as the accent. Seen in: Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/tan
- **Taupe** #483c32 [pool] — Taupe is paired with #b77b91 in 23 real palettes, including Blush and Kiln, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Kiln (https://brandsweets.com/palettes/dark#kiln), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.36:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a8617b (4.51:1); AA: background → #262626 (4.51:1); AAA: text → #80475c (7.06:1)
- On black (#000000): 6.26:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #be899c (7.25:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b77b91-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b77b91" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.